Position Summary:

Coordinate all aspects of Everbrite’s participation in customer and industry-related trade shows and assist in the creation/support of marketing communications.

Essential Duties and Responsibilities:

Trade Show/Exhibit Management Duties – Approximately 65%

· Coordinate Everbrite’s participation in trade shows directed by the Everbrite Sales and Marketing Department management. Tasks include establishing show objective(s), providing strategies toward achieving goals, creating and managing to show budget(s), designing show graphics, drafting booth layouts, scheduling display/equipment shipments, coordinating marketing material design & printing, providing creative support for show mailings/e-blasts, analyzing trade show data against objectives, and making recommendations for future shows.

· Be a knowledgeable resource to other employees when they travel to trade shows regarding set-up, take down, and processes of conducting a trade show booth.

· Secure competitive quotations using outside vendors (e.g., trade show companies, trade show service providers, etc.) to produce products or services as directed and recommend to department management.

· Travel to various trade shows and assist in booth set-up and tear-down, as requested.

· Monitor/create post-show reporting detailing lead counts, lead assignments, lead follow-up, new business created, etc.

Marketing Coordinator Duties – Approximately 35%

· Assist in the in-house creation of marketing communication materials, design, and copywriting related to trade show promotional sheets and general literature.

· Post and report social media for Everbrite, LLC, All American Scoreboards, and Fluoresco Services on LinkedIn, Facebook, Twitter, and other platforms. This function will include writing and promoting business-related events and may include coordinating location photography to support imagery for postings.

· Assist in other related marketing material preparation projects as approved by marketing management.

· Manage and update digital assets website (TheDAM), including uploading and posting content management.

· Manage and support the company’s online company store. Work closely with this service provider to maintain and make recommendations for product selection. Create and monitor the expense budget associated with this offering.

Educational Requirements / Experience:

· Bachelor’s degree in marketing, design, or business administration or completion of the Certified Trade Show Marketer Program.

· Possess excellent verbal and written communication skills.

· Minimum of two (2) years of related experience in coordinating trade or related shows and creating marketing communications or related materials.

· Knowledge of marketing/tradeshow ROI analysis.

· Experience with creating, posting, and monitoring social media campaigns.

· Proficient with Macintosh OS format - Adobe Creative Suite (Illustrator, InDesign, Photoshop, etc.), and Microsoft Office (Word, Excel, PowerPoint, Outlook).

· Create reports, business correspondence, and presentations as needed.

· Effectively present information and respond to questions in meeting settings.

Equal Opportunity Statement: Everbrite, LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Referral program
• Tuition reimbursement
• Vision insurance

Schedule:

• Day shift

Ability to Relocate:

• Greenfield, WI 53228: Relocate before starting work (Required)

Work Location: In person