What are the responsibilities and job description for the Marketing Manager position at FAMILY URGENT CARE?
Location: Chicago, IL or Remote
Company: Family Urgent Care
About Us:
Family Urgent Care is dedicated to providing exceptional healthcare services, including urgent care, geriatric care, and virtual care. We are committed to expanding our reach and establishing strong relationships with institutions across Indiana and Illinois.
Job Description:
We are seeking an experienced and dynamic Marketing Manager to join our team. The ideal candidate will have a proven track record in healthcare marketing, particularly within the urgent care, geriatric care, and virtual care sectors. This role will focus on developing and implementing marketing strategies to attract and secure business from institutions in Indiana and Illinois.
Key Responsibilities:
Develop and execute comprehensive marketing plans to promote urgent care, geriatric care, and virtual care services.
Identify and establish relationships with key institutions, including hospitals, nursing homes, assisted living facilities, and corporate organizations.
Create and manage targeted marketing campaigns to increase brand awareness and drive patient referrals.
Utilize digital marketing, social media, content marketing, and SEO/SEM strategies to enhance online presence and attract potential clients.
Collaborate with internal teams to develop marketing materials, including brochures, presentations, and case studies.
Analyze market trends, competition, and customer needs to inform marketing strategies.
Track and report on marketing campaign performance, adjusting strategies as needed to achieve goals.
Attend industry conferences, events, and networking opportunities to promote Family Urgent Care services.
Maintain up-to-date knowledge of healthcare marketing trends and best practices.
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
Minimum of 5 years of experience in healthcare marketing, with a focus on urgent care, geriatric care, and virtual care services.
Proven ability to develop and implement successful marketing strategies.
Strong understanding of digital marketing, social media, and content marketing.
Excellent communication, negotiation, and relationship-building skills.
Ability to work independently and collaboratively in a fast-paced environment.
Familiarity with the healthcare markets in Indiana and Illinois is highly desirable.
Proficiency in marketing tools and software, including CRM systems, analytics platforms, and marketing automation tools.
Benefits:
Competitive salary and performance-based bonuses.
Comprehensive health, dental, and vision insurance.
Retirement plan with employer match.
Opportunities for professional development and career advancement.
Flexible work environment, with options for remote work.
How to Apply:
Interested candidates are invited to submit their resume, cover letter, and a portfolio of previous marketing campaigns to info@famurgentcare.com
Job Type: Full-time
Benefits:
- Dental insurance
- Health insurance
Experience:
- Marketing: 1 year (Required)
Ability to Commute:
- Schererville, IN 46375 (Preferred)
Work Location: In person