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Marketing Campaign Lead
Fortra Canada, KY
$64k-81k (estimate)
Full Time 2 Weeks Ago
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Fortra is Hiring a Marketing Campaign Lead Near Canada, KY

As a Marketing Campaign Lead you will coordinate, manage, execute, and analyze digital marketing programs and campaigns. Programs will include lead nurturing, sales enablement, demand generation, and channel enablement.

WHAT YOU'LL DO

  • Collaborate closely with entire marketing team to manage timelines, deliverables, project costs, and project goals.
  • Evaluate campaigns across web, email, and social channels to improve outcome.
  • Aid in content creation including blogs, emails, and social media.
  • Work with sales team to gather feedback on campaigns and reports on campaign results.

QUALIFICATIONS

  • Bachelor’s degree in communications, marketing or related field.
  • 3-5 years of marketing experience in increasingly complex roles.
  • Experience in marketing in technology/software industry preferred.
  • Experience with digital marketing preferred.
  • Marketing experience should ideally be multi-disciplined: lead generation, marketing communications, digital, content, marketing programs/events, etc.
  • Demonstrated excellence in campaign and project management.
  • Strong time management skills.
  • Solid analytical skills.
  • Do-what-it-takes mindset to execute against strategy.
  • Excellent oral and written communication skills.
  • Experience with social, SEO and SEM is a plus.
  • Familiarity with Microsoft Dynamics CRM, SalesForce CRM, Marketing Automation, Wrike, Google Analytics and AdWords is a plus.
  • Strong organizational skills 
  • Ability to manage multiple projects at the same time

Job Summary

JOB TYPE

Full Time

SALARY

$64k-81k (estimate)

POST DATE

06/09/2024

EXPIRATION DATE

08/08/2024

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