Marketing Specialist
Department: Initial Communications
Employment Type: Full Time
Location: Dallas, TX
Compensation: $21.50 - $32.00 / hour
Description
Welcome to Initial Communications, the marketing company that's all about making your business shine! We're a team of energetic and creative professionals who are passionate about helping our clients succeed.
Job Description: As a Marketing Specialist at Initial Communications, you will play a key role in driving our clients' success through the implementation of cutting-edge marketing strategies. You will collaborate closely with our talented team to develop and execute campaigns that effectively promote our clients' brands, products, and services.
Salary range: $21.50 - $32.00 per hour
Job : Full time
On site job
Key Responsibilities

• Campaign Development: Work closely with clients and internal teams to conceptualize, plan, and execute marketing campaigns that align with client objectives and target audience.
• Content Creation: Develop engaging and persuasive content for various marketing channels, including but not limited to social media, email marketing, websites, and print materials.
• Digital Marketing: Utilize digital marketing tools and platforms to drive brand awareness, generate leads, and increase customer engagement. This includes managing paid advertising campaigns, SEO strategies, and analyzing campaign performance metrics.
• Client Management: Serve as the primary point of contact for clients, providing regular updates, presenting campaign results, and addressing any questions or concerns.
• Collaboration: Work closely with cross-functional teams, including graphic designers, copywriters, and marketing analysts, to ensure seamless execution of campaigns and deliverables.

Skills, Knowledge and Expertise

• Bachelor's degree in Marketing, Communications, or related field.
• Strong written and verbal communication skills, with a keen eye for detail.
• Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, and email marketing software.
• Creative thinking and problem-solving abilities, with a passion for staying ahead of industry trends.
• Excellent project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.

Benefits

• Health insurance coverage
• Retirement savings plan (401k)
• Paid time off and holidays
• Professional development opportunities
• Flexible work arrangements

Join our team and be part of a collaborative and innovative work environment where your creativity and expertise are valued and rewarded.