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Product Marketing Manager
Gale Pacific Charlotte, NC
$119k-146k (estimate)
Full Time | Wholesale 6 Days Ago
Save

Gale Pacific is Hiring a Product Marketing Manager Near Charlotte, NC

TITLE

Product Manager

REPORTING TO

Director, Product Marketing & Innovation, Americas

SUPERVISORY RESPONSBILITIES

N/A

LOCATION

Charlotte, NC. Hybrid with Mon & Fri remote and Tue-Thur being in-office

THE COMPANY

From humble beginnings, GALE Pacific has grown to become a global leader in technical fabrics and consumer products that protect our customers day after day, year after year. With over 600 team members across locations in Australia, New Zealand, USA, China and the UAE, our global presence allows us to continually innovate and build on a rich history dating back to 1951. Our Coolaroo® consumer products sold through major retailers globally include Shade Sails, Shade & Garden Fabrics, Outdoor Blinds and Shade Structures. GALE Pacific Commercial Fabrics include knitted, coated and advanced polymer fabrics used for agriculture, construction, mining and packaging.

OUR VALUES

  • Integrity

We do what is right. We are honest and ethical, worthy of the trust of others. It is the price of entry to our team.

  • Respect

Respect guides the way we operate at all levels – with consumers, customers, suppliers, investors, the community, and our own team.

  • Collaboration

We believe in the power of working together in a collaborative way. Every function and every role is as important as each other.

  • People

People are the heart and soul of our business. We continually strive to provide a safe, supportive, and engaging environment for our team to achieve their full potential.

  • Community

We are proud to be part of the communities we operate in globally. We are committed to supporting local causes and always operating in an environmentally responsible manner at all times.

  • Innovation

Creative thinking inspires innovation in everything we do. We seek and value ideas from our team that improve our products and provide meaningful benefits to our consumers and customers.

LEADERSHIP BEHAVIOURS

Drives for Results

  • Communicates Clear Vision Consistently

  • Holds Self and Others Accountable

  • Doesn’t Give Up

  • Owns Successes and Failures

  • Inspires us in Tough Times

Exemplifies Authenticity

  • Willing to be Vulnerable

  • Genuinely Cares for People on Their Team

  • Words and Actions Match

  • Makes Employees Feel Open and Comfortable

  • Has a Consistent Approach to Decision Making

Develops and Empower Others

  • Provides Timely Open and Honest Feedback

  • Empowers Individuals and Teams

  • Makes Everyone Feel Valued for the Work They do

  • Sets SMART Stretch Goals

  • Gives People an Individual Growth Plan

Fosters Collaboration

  • Develops Ideas With Input From Others

  • Maintains an Open Mind and Listens

  • Is Inclusive

  • Drives Teamwork Between Functions

  • Creates a Learning Environment

Acts with Courage

  • Challenges the Status Quo

  • Makes Tough Decisions

  • Is Not Afraid to Have Difficult Conversations

  • Actively Leads the Team Through Challenges

OVERVIEW OF ROLE OR HOW THE ROLE MAKES AN IMPACT

The Product Manager is responsible for leading and driving category revenue to goal, range management, mix development, category exit and entry, SKU rationalization, profitability, and overall category health for the assigned product families and categories across existing Shade and Pet products. The PM will focus on converting consumer and market insights into growth strategies that deliver accretive sales and gross margin. The PM will identify unmet consumer needs and address those needs by managing new product development projects from concept generation through to launch. The PM will also lead the commercialization of existing and new product lines, both in current and new distribution.

JOB RESPONSIBILITIES

Financial Management

  • Responsible for the overall revenue and profit growth targets for assigned retail and/or commercial categories in the Americas.

  • Leverage an understanding of financial performance drivers to positively impact profit and loss (P&L) in the short and long term.

  • Work cross-functionally to identify growth, operational efficiency, and cost savings opportunities across categories, without negatively impacting the consumer experience and delivering overall cost reduction targets.

  • Serve as “CEO” of the assigned product categories.

Portfolio & Product Life Cycle Management

  • Responsible for portfolio management, mix development, packaging, SKU rationalization, and profitability across the assigned categories.

  • Manage the product portfolio by making assortment decisions such as adding, growing, and exiting categories, sub-categories, or SKUs.

  • Lead cross functional teams in the execution and delivery of project plans according to seasonal timelines and business priorities.

  • Ensure products meet or exceed quality standards and consumer expectations.

  • Work collaboratively across global regions and with Marketing, Engineering, Supply Chain, Manufacturing, Trade, and Sales counterparts, both locally and globally

Consumer Insights & New Product Development

  • Responsible for supporting the global innovation roadmap by leading and executing new product development projects on time, on cost, and on specification.

  • Develop deep knowledge of the target market, consumer, customer, and end user for the assigned categories.

  • Validate critical decisions qualitatively and/or quantitatively with consumers or key stakeholders and apply the findings to ensure success in market.

  • Support the global stage-gate process by completing necessary documentation and generating best practices.

Strategic Growth Planning & Commercialization

  • Responsible for using multiple sources of data to understand consumer and market trends to inform double digit YoY growth plans for assigned categories.

  • Develop and implement strategies and projects to drive category growth in terms of market share, new users, usage frequency, and differentiating benefits.

  • Create and deliver commercialization plans for categories, working collaboratively with Trade and Regional Marketing teams to ensure local relevance & global consistency

SKILLS & EXPERIENCE

Education & Qualifications:

  • Bachelor’s degree in marketing, business, or related field

  • 3 years of product management and product development experience

  • Prior experience in product management in consumer and/or commercial durables

  • Experience initiating and launching new products to market.

  • Consumer Insights (quantitative and qualitative) experience preferred.

  • Global product management experience preferred.

Capabilities:

  • Drive for Accountability & Results

  • Change Agility & Resilience

  • Collaboration for Global Growth, Innovation Mindset

  • Consumer & Customer Centricity

  • Emotional Intelligence, Financial Acumen

  • Continuous Improvement Mentality

Personal Attributes & Competencies:

  • Experience leading people in global, cross functional teams.

  • Strong communication and collaboration skills, both locally and globally as well as internally and externally

  • Excellent interpersonal, resource, and time management skills

  • Project management experience, including timeline and milestone development.

  • Experience uncovering unmet consumer needs, developing innovation that addresses those needs, and launching successfully into market.

  • Skilled in developing and executing commercialization plans in B2B and/or B2C environments.

  • Demonstrated ability to drive category growth through customer partners.

  • Commitment to product quality and best-in-class consumer experience

  • Proven analysis and problem-solving skills including opportunity & issue identification via data driven methods.

  • Self-motivated, performance focused, with the ability to multitask and to work both as part of a team and autonomously

Job Summary

JOB TYPE

Full Time

INDUSTRY

Wholesale

SALARY

$119k-146k (estimate)

POST DATE

09/11/2024

EXPIRATION DATE

11/09/2024

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