"Join GD Resources for dynamic opportunities in business management and IT, where innovation meets excellence."
GD Resources LLC is a Veteran Women-Owned Business Management and Information Technology company committed to excellence. We offer dynamic opportunities for veterans and professionals alike to contribute to innovative projects and drive success in a collaborative and supportive environment. Join us in making a difference and advancing your career with a company that values integrity, diversity, and continuous growth.

Job Title: Program Manager Non Tech 3
Job Location: Remote

Benefits:
Full Time, Remote
$84,800 - $114,800
Medical & Dental
PTO

Duties/Responsibilities:

The purpose of this team is to harness the power of technology to empower nonprofit and humanitarian organizations globally. By integrating donation and grants programs, industry solutions, commercial sales efforts, and partner ecosystems, the team supports these organizations in addressing the world’s most pressing needs. The profits generated from this business are reinvested to scale operations and support public good initiatives, creating inclusive and lasting positive impacts within communities. As part of this dynamic and fast-growing business, this role involves contributing to key projects that align with the mission of driving social good. Typical tasks include collaborating with team members to implement technology solutions, managing donation and grant programs, and fostering partnerships that enhance the organization's impact. The operating rhythm involves a balance of strategic planning, project execution, and stakeholder engagement, ensuring that all efforts are aligned with the goal of empowering frontline organizations to excel in their efforts to drive social good. This role offers the chance to work on meaningful projects that benefit communities but also ensures that the profits generated are reinvested to further scale and enhance public good initiatives.
 

Key overall activities and responsibilities include:

Global Integrated Marketing Planning and Execution:

• Support strategic planning for the Managed Partners business, specifically by driving and contributing to integrated marketing plans designed to drive to-customer / thru-partner and to-partner demand for events and offers in Tier 1 markets: US, UK, CA, AU, DE, NL, FR. Manage execution of demand gen activities across email, web, GEP, social, third-party partnerships and thru-partner marketing. Support partner success in developing and landing thru-partner campaigns. Collaborate with stakeholders, agencies, and partners to drive quality standards that set our marketing apart from competitors.
• Plan, coordinate, and execute multiple GTM activities and campaigns according to Partner Business Plans.
• Maintain a consistent Rhythm of Business (ROB) to drive partner-led GTM activities, track leads, and manage GTM funding.
• Collaborate with managed partners, Partner Development Managers (PDMs), and TSI Marketing to create customer evidence and story collateral and Manage the case study budget.

Editorial Calendar:

The marketing manager will contribute to and orchestrate TSI’s Managed Partner editorial calendar across segments by aligning activity across marketing, sales and partner teams.
The goal of the editorial calendar is two-fold:

• Optimize the customer journey by understanding touchpoints, cadence and swarming customer clusters with targeted and consistent messaging and
• Increase impact by coordinating Managed Partner activities (events and offers) by solution play in priority markets. The marketing manager will be responsible for scheduling partner events and demand gen activities, with a customer centric lens to ensure we’re touching our customers with the right message at the right time.

Managed Partners Request Intake Management:

Collaborate with the Managed Partners team on the GTM calendar and request intake process to ensure that Managed Partners provide all the required inputs for the marketing team to execute demand generation successfully. This includes reviewing Managed Partner provided inputs: contact information, workload / solution play, target audience, market(s), event details (title, description, URL, date/time and demand generation materials (HTML email, creative assets and social posts for amplification).

• Partner and Field Coordination
• Collaborate with TSI GDC and TSI PDMs and Sales teams to integrate to-partner and through-partner events.
• Clarify execution details such as budgeting, coordination, and lead management.

Marketing Excellence, Reporting & Feedback Loop:

The marketing manager will provide expertise and leadership in the management of internal stakeholder relationships connecting sales and marketing to successfully execute marketing campaigns that drive impact to the business while representing the best interests of our nonprofit customers.

• Summarize and deliver marketing reporting (e.g. email open rates, click through rates), including KPIs, insights and start, stop and continue recommendations.
• Collaborate with the Account Team Units (ATU) Sales Teams Units (STU) and Partner Development Managers (PDMs) to understand business impact of marketing activities on partner sales and facilitate feedback loop to continuously improve execution and inform future investments and planning.

Training and Resource Development

• Develop training and resource playbooks for partner marketing processes and procedures.
•  Align partner marketing functions with operational best practices.
• Contribute to the creation and maintenance of GTM benefits playbooks to aid partners and field roles in navigating and utilizing available benefits

Budget and capacity planning

• Create and manage the budget and capacity plan for the regional partner marketing operations team.
• Ensure service delivery within capacity, address stakeholder concerns, and identify opportunities for high-impact, scalable services aligned with marketing priorities.

Must experience/skills:

• Proven capability in creating and implementing successful processes and procedures.
• Experience managing large, complex projects and driving efficiencies in partner marketing workstreams.
• Demonstrated expertise in operations, marketing strategy development, and program management.
• Understanding of Microsoft's go-to-market strategies is preferred.
• Strong operational mindset with a focus on delivering tangible results.
• Proficiency in managing complex, evolving environments and leading effective change management.
• Exceptional project management skills with a hands-on approach to execution and risk management.
• Expertise in partner engagement, fostering partner experiences, and linking these experiences to business success.
• Strong executive relations skills to address high-level concerns and maintain composure under pressure.

Preferred: 

• Experience in developing and managing partner marketing operations within a technology or nonprofit-focused environment.
• Familiarity with creating and optimizing training and resource playbooks for partner marketing functions.

Education: 

Bachelor's degree in business, Marketing, Business Development, Business Management, Communications, or related field AND 6 years of relevant experience.

OR master's degree in business administration or related field AND 4 years of experience in sales, marketing, technology-based, or business development roles.

 

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