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Geneo
Newport, CA | Full Time
$62k-78k (estimate)
2 Weeks Ago
Marketing Automation & Analytics Specialist
Geneo Newport, CA
$62k-78k (estimate)
Full Time 2 Weeks Ago
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Geneo is Hiring a Marketing Automation & Analytics Specialist Near Newport, CA

DescriptionShould YOU become part of the #O2Crew?What is it you ask? The #O2Crew includes everyone that brings the Glo2Facial brand to life. In this case, we are seeking exceptional employees. But it also includes our Xtipreneurs, those that deliver our experiences, and consumers who know and love the treatment.
What will you bring? An extraordinary mindset and talent to match. You are seeking a career altering experience and willing to go all-in for the outcomes. You believe accountability and performance are two essential aspects of a winning team, and you want to WIN!
The ABCs of the #O2CrewHere’s what we value and what we expect from you:
  • Abundance: We share a win-win, pay it forward attitude.
  • Bend Time: We embrace a breakthrough mindset and challenge “business as usual” to achieve what others might consider impossible.
  • Conflict with Kindness: We value diversity of opinions and debate for better business decisions, not personal ones.
  • Data Drives Decisions: We celebrate the weird data that drives the most value and uncovers opportunities others miss.
  • Execution is Expected: This is a high performance, high IQ, no bs company.
  • Focus: We focus on outcomes that matter.
Why You Will Love The #O2CrewNothing about your role will be average and it certainly won’t be easy – but if you are the right person, this is exactly what you are looking for. As a challenger brand we push boundaries, question the norms, and expect exceptional performance.
This is a rare opportunity to join a brand and build it from the ground up. You will get to say “I was there when…”
We strive to bend time – we are all accelerators. Fast doesn’t even describe it. You must decide if you are a driver who can consistently outpace expectations.
You share an abundance mindset. We are all competitive, but that doesn’t mean others have to lose for us to win. Winning together is usually the best part.
The Opportunity in the #O2CrewBrief DescriptionWe are looking for a Marketing Automation & Analytics Specialist to support several key marketing areas including: marketing tool and system integrations, digital marketing asset builds, lifecycle marketing operations and optimizations as well as digital channel data collection and analysis, to join the Geneo US marketing team within Lumenis.
The Opportunity in the #O2Crew
  • Build and manage a digital marketing system infrastructure to support lead generation, consumer awareness and customer retention.
  • Analyze marketing data and share useful reports with actionable insights to help improve performance across all stages of the funnel.
  • Leverage automation to deliver a seamless communications journey across digital and in-person live event campaigns.
  • Deep dive into analytics and discover the weird data supporting why campaigns are most effective across audiences.
  • Collaborate closely with Growth & Content Marketing to launch tactics that optimize conversion rates across the funnel.
How You Will Enhance the #O2Crew
  • 1-2 years HubSpot experience; tactical/technical focus in addition to marketing a plus
  • Intermediate level of reporting and analysis capabilities; experience within varying digital reporting platforms such as Google Analytics, Ad Platforms, and HubSpot CRM a plus
  • Experience with digital platforms such as Eventbrite, Meta & Google Ads, WordPress and Zapier
  • Skilled in the analysis of marketing campaign and funnel performance with ability to distill data to provide actionable insights.
  • Experience ideating content to support full inbound content marketing strategy
Responsibilities Include
  • Assist with always-on lead generation and ecommerce system integration across all digital marketing channels including paid media, email, SMS, organic search and social
  • Build, launch, and test workflows within HubSpot designed to improve contact engagement and drive conversions
  • Create lead and customer segments and marketing lists for digital marketing campaigns
  • Ideate and execute attendee journeys throughout event activations including Webinars, In-Person Lead Events, Tradeshows, etc.
  • Increase content effectiveness throughout marketing funnel by identifying opportunities and working closely with Growth Marketing and Content Marketing Managers to execute new campaigns
  • Analyze digital marketing channels and offer actionable insights and testing plans to facilitate growth
  • Develop and leverage HubSpot reporting and dashboards to track all marketing acquisition and retention activities (among other reporting tools and formats, including Excel and Google Sheets when necessary)
  • Remain current with HubSpot Beta releases and feature improvements; suggest opportunities to enhance automation processes relevant to the business
A little background on us: Geneo UnitedIn 2022, Lumenis partnered with Greyspace to form Geneo United, the exclusive US distribution partner for Glo2Facial™. Founded by Clint Carnell and Eddie Yoon, Greyspace is an incubator and exponential growth accelerator for innovations, brands, businesses and new categories. Greyspace is leading the commercial strategy and building the team that in one year has made Geneo United one of the fastest growing businesses in the aesthetics industry.
The star of the show: Glo2FacialGlo2Facial™ is a breakthrough treatment that unlocks the body's natural superpowers: Oxfoliate™ with O2 bubbles, amplify with LUX, a lite ultrasound experience, and detox via lymphatic massage for clean, calm and naturally hydrated skin. With its cutting-edge oxfoliation™ technology, Glo2Facial is the only treatment that triggers a natural oxygenation process from within, creating the ideal conditions to nourish and transform the skin from the inside out.
We include full health benefits, that’s medical, dental, vision, FSAs, and HSAs. We also provide Basic Life/AD&D and Long-Term Disability coverage at no cost to you! Top these benefits off with a 401(K) plan with an employer match & did we mention, facials!
(Base Salary Pay: $80,000.00-$105,000.00)The range listed is just one component of Geneo’s total rewards package for our employees.
Other rewards may include annual bonuses, paid time off, and region-specific benefits. An employee’s pay position within the listed salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The job description outlined above reflects general details as necessary to describe the primary functions of this job, the level of knowledge and skill typically required, but should not be construed as an all-inclusive listing of work requirements. Individuals may be asked to perform duties other than those mentioned above in order to cover absences or relief in the appropriate department to equalize peak work periods or otherwise balance the workload. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, national origin, protected veteran status, or on the basis of disability, gender identity, and sexual orientation.Join the #O2Crew and become a vital part of the fastest growing brand in aesthetics!

Job Summary

JOB TYPE

Full Time

SALARY

$62k-78k (estimate)

POST DATE

06/07/2024

EXPIRATION DATE

07/27/2024

WEBSITE

geneo.co.uk

HEADQUARTERS

Leamington Spa

SIZE

<25

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