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Overview
The Marketing manager will play a pivotal role in driving marketing strategies, enhancing customer relationships, and optimizing campaign performance. Your responsibilities will span across CRM, campaign performance analysis, and customer & prospect initiatives in direct mail and email. We're seeking a dynamic individual who can blend strategic thinking with hands-on execution to achieve business goals. The manager will be the team's SME for all things CRM and will collaborate with the team to deliver on performance goals. This position has a heavy emphasis on building campaign audiences, executing data files, and interpreting campaign results. This position must know how to leverage data and triggers that will shape effective campaigning. This role is also responsible for managing the team's operating plan to achieve the expected results within the specified budget and scheduling needs. The Manager will establish process excellence that includes best practices and latest & greatest methods for marketing programs.
Responsibilities
Qualifications
Physical and Environmental Requirements
The salary ranges posted reflect our targeted base pay hiring range for the position. The final determination on base pay for any position will be determined based on multiple factors to ensure pay equity within the organization. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives whereby total compensation may exceed base salary depending on individual performance.
Full Time
Insurance
$121k-158k (estimate)
06/09/2024
07/25/2024
gerberlife.com
WHITE PLAINS, NY
200 - 500
1967
KEITH O'REILLY
$50M - $200M
Insurance