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Get It Recruit - Executive is Hiring a Director of Marketing and Brand Strategy Near Jacksonville, FL
Marketing Leadership Opportunity in AI/ML Industry ResponsibilitiesCreating Compelling Content: Lead a high-performing marketing team in crafting engaging content such as websites, blogs, and case studies to showcase expertise and client success stories. Brand Management: Ensure a consistent and positive brand image is maintained across all communication channels by overseeing brand management strategies. Demand Generation: Drive demand through targeted campaigns leveraging digital, content, and social media channels to attract new clients. Budget Management: Strategically manage and optimize marketing budgets to achieve maximum return on investment (ROI). Relationship Building: Cultivate valuable relationships with industry influencers and media to secure press coverage and enhance brand visibility. Industry Trends: Stay informed about the latest AI/ML trends and technologies to develop effective marketing strategies and remain competitive. Strategic Support: Provide guidance and support to the sales team by offering strategic insights aligned with the overall marketing goals. Team Collaboration: Foster a collaborative and results-oriented environment within the marketing team to encourage innovation and productivity. RequirementsExperience: 8-12 years of marketing experience in dynamic industries, particularly in AI/ML, technology, or B2B services/consultancy sectors. Campaign Success: Demonstrated track record of developing and executing marketing campaigns that drive lead generation, brand awareness, and revenue growth. Marketing Expertise: Proficiency in content marketing, digital marketing, social media management, and marketing automation tools. Communication Skills: Strong communication and leadership abilities to motivate and inspire teams towards achieving common objectives. Analytical Thinking: Capability to think strategically, analyze data, and evaluate marketing performance metrics to inform decision-making. Passion for Technology: A keen interest in AI/ML and its various applications across industries is advantageous for this role. Employment Type: Full-Time