2 Paid Media Specialist - - Remote Jobs in Des Plaines, IL
Get It Recruit - Marketing is Hiring a Remote Paid Media Specialist - - Remote
Location: Remote (Anywhere in the United States except Hawaii or United States Territories)
Position OverviewWe are seeking a talented and experienced Digital Advertising Specialist to join our dynamic marketing team. As a key member, you will be responsible for crafting and implementing comprehensive paid media strategies tailored to our B2B objectives, driving lead generation and enhancing brand awareness. This is a remote position, offering the flexibility to work from the comfort of your home.
ResponsibilitiesCampaign Strategy: Collaborate closely with the marketing team to develop and execute innovative paid media strategies aligned with B2B goals.
Platform Management: Oversee and optimize campaigns across various platforms including Google Ads, Microsoft Ads, Facebook, Instagram, Pinterest, and Twitter.
Ad Creation: Work collaboratively with creative teams to develop captivating ad copy, designs, and formats that resonate with our B2B audience.
Audience Targeting: Utilize advanced audience segmentation techniques to deliver tailored messages to specific B2B customer segments.
Budget Analysis: Evaluate media spend across campaigns, ads, and keywords, providing optimization recommendations to maximize ROI.
A/B Testing: Conduct thorough A/B tests on ad creatives, headlines, and landing pages to optimize click-through and conversion rates.
Performance Analysis: Monitor campaign performance metrics, extracting actionable insights to continually enhance campaign effectiveness.
Reporting: Generate comprehensive reports on paid media campaign performance, sharing insights and recommendations with stakeholders.
Compliance: Ensure all ad campaigns adhere to relevant advertising regulations and industry best practices.
Emerging Trends: Stay abreast of industry trends and emerging ad technologies to identify new growth opportunities and drive innovation.
Other Duties: Undertake additional responsibilities as assigned by the manager.
Supervision: This position does not involve direct supervision.
RelationshipsInternal: Collaborate closely with digital content creators, marketing operations, IT, and other stakeholders to implement and optimize campaign strategies.
External: Manage external agencies for ad hoc omnichannel media campaigns.
Minimum Qualifications3 years of hands-on experience in executing digital ad campaigns across various platforms.
Proficiency in Google Ads, Microsoft Ads, and social media advertising (Facebook, Instagram, Pinterest, Twitter).
Experience with analytics tools such as GA4 and Adobe Analytics.
Strong analytical and problem-solving skills with a focus on data-driven decision-making.
Excellent communication and collaboration abilities, with a track record of working effectively in cross-functional teams.
Understanding of B2B marketing principles and best practices preferred.
EducationBachelor's degree in Marketing, Business, or a related field.
Certifications/TrainingCertifications in relevant platforms (e.g., Google Ads, Microsoft Advertising, Google Analytics, etc.) are a plus.
Preferred Qualifications: None specified.
Physical Qualifications: Standard required physical activities including length of time performing each activity.
Compensation: Compensation varies based on experience, geographic location, and other factors permitted by law. Benefits include health insurance, pre-tax spending accounts, retirement benefits, paid time off, short-term and long-term disability, employee stock purchase plan, and life insurance. For detailed benefit information, please refer to [link to benefits page].
This is an exciting opportunity for a driven individual to make a significant impact within a forward-thinking organization. Join us in shaping the future of our digital advertising efforts!
Employment Type: Full-Time
Job Summary
Full Time
$76k-91k (estimate)
06/05/2024
07/29/2024
The job skills required for Paid Media Specialist - - Remote include Advertising, Insight, Analysis, Google Analytics, Problem Solving, B2B, etc. Having related job skills and expertise will give you an advantage when applying to be a Paid Media Specialist - - Remote. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Paid Media Specialist - - Remote. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Paid Media Specialist - - Remote positions, which can be used as a reference in future career path planning. As a Paid Media Specialist - - Remote, it can be promoted into senior positions as an Advertising Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Paid Media Specialist - - Remote. You can explore the career advancement for a Paid Media Specialist - - Remote below and select your interested title to get hiring information.
If you are interested in becoming a Paid Media Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Paid Media Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Paid Media Specialist job description and responsibilities
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
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Step 3: View the best colleges and universities for Paid Media Specialist.
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