Marketing Analyst

Location: Dallas

Salary: up to $70k

Do you understand New Zealand culture? If you are seeking opportunities for personal and professional development, the International Strategy and Planning Analyst role might be just the right opportunity for you!

The Opportunity:

Our Global Marketing Department is looking for an International Marketing Strategy and Planning Analyst focused on New Zealand. Located in our U.S. offices and reporting directly to the International Marketing Team Lead, you will collaborate with other international marketers and various internal departments. As an International Marketing Strategy and Planning Analyst, you will be responsible for the marketing efforts in New Zealand, including performance analysis and reporting, campaign planning, offer and landing page development, and testing. This role offers excellent growth opportunities within the Private Client International Group.

The Day-to-Day:

• Support internal business partners in developing, executing, and reporting on lead generation campaigns to achieve business goals.
• Lead New Zealand’s marketing strategy, including campaign development and testing, performance analysis and optimization, content localization, ad creative, and landing page development and testing.
• Manage operational tasks such as budgeting and forecasting, reporting, contract routing, and auditing.
• Collaborate with our in-house marketing agency to support creative and landing page development and testing in New Zealand.
• Conduct competitor and market research to incorporate local social and political trends into marketing campaigns, evaluate new opportunities, and communicate insights.
• Build performance reports based on marketing dashboards and present findings to Senior Executive Management.
• Oversee reputational risk by following established policies and compliance requirements for the New Zealand market.
• Identify potential process improvements, recommend solutions, and lead projects to implement these solutions for better results.
• Work in a fun and engaging multicultural team environment, collaborating with team members across the globe on various tasks and projects.

Your Qualifications:

• 3 years of experience in digital marketing, preferably in lead generation performance marketing.
• University degree or equivalent combination of education and experience.
• Data-driven approach to performance marketing.
• Local knowledge of New Zealand.

Why Join Us:

We strive to better the investment universe and take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. We invest in our people by offering exceptional benefits such as:

• 100% paid medical, dental, and vision premiums for you and your qualifying dependents.
• A 50% 401(k) match, up to the IRS maximum.
• 20 days of PTO, plus 10 paid holidays.
• Family support programs, including 8 weeks of paid primary caregiver leave, adoption assistance, and backup childcare.
• $10,000 fertility, hormonal health, and family-forming benefit.

If this sounds like the right fit for you, we would love to hear from you!