About Gray Television:

Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households. 

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business. 

About WBTV:

WBTV is located in the heart of the Queen City, just west of Uptown. As a community leader for over 70 years. WBTV prides itself on putting its viewers first. Being “On Your Side” is more than just a slogan, but a culture that permeates throughout the station and is truly felt by the entire WBTV team. WBTV was the first television station to sign on in the Carolinas and is considered the “most trustworthy source of news and information” in the area according to research. WBTV First Alert Weather is the certified most accurate forecast for the market as measured by WeatherRate.

Job Summary/Description:

WBTV, the Gray-owned CBS affiliate in Charlotte, NC is seeking a Digital Sales Coordinator to join our team. This position works strategically with the sales staff to monitor digital campaign performance while assisting with the development of integrated marketing campaigns. The Digital Sales Coordinator must have knowledge of digital marketing including social media, audience targeting, OTT, and mobile and video marketing strategies. The position reports to the Sales Management team.

Duties/Responsibilities include (but are not limited to):

• Digital order entry with high level of accuracy
• Request, update, and monitor digital creative scheduling on all campaigns
• Execute campaigns and creative development for all digital advertising
• Assist in startup process for digital campaigns by providing research and playing an active role in onboarding campaigns
• Monitor digital campaign pacing and effectiveness to ensure campaign delivery
• Retain/grow digital revenue by proactively finding opportunities to optimize campaign performance
• Manage and communicate inventory sell through percentages and avails to staff
• Work as a liaison with 3rd party vendors
• Reconcile / audit 3rd party billing
• Works closely and communicates with the Account Executives
• Other duties as assigned by DSM and/or LSM

Qualifications/Requirements:

• Must have high organizational skills and willing to take initiative
• Must be able to prioritize, multi-task, and perform in a high-paced environment
• Strong communication and listening skills
• Proficient in Microsoft Office, Excel, and PowerPoint
• Detail oriented

If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WBTV-TV/Gray Television, Inc. is a drug-free company

Additional Info:

Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Gray Television encourages all new employees to vaccinate against the coronavirus before the first workday.