2 Marketing Manager, Energy & Utilities Jobs in Bethlehem, PA
Hansen Technologies is Hiring a Marketing Manager, Energy & Utilities Near Bethlehem, PA
About You
- You have 7-10 years of proven B2B marketing experience, with adequate knowledge of the Energy and Utilities industry.
- You bring a Bachelor’s degree in business or related marketing field with a successful track record of creating and implementing integrated marketing campaigns from the ground up that achieve significant, measurable results.
- Your strong program and project management skills with attention to detail assist in account based marketing tactics that is aided by your strong knowledge of nurture campaigns.
- You have excellent communication skills with the ability to influence and collaborate effectively across teams that allows you to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
- You are a strategic thinker with creative problem-solving abilities that also has the ability to work independently and as part of a team.
- You bring a proficiency in data analysis and reporting tools (e.g., Google Analytics) and familiar with marketing tools such as ZoomInfo and SEMRush or related products.
- You will plan and implement ‘integrated marketing campaigns’ to drive awareness, engagement, and lead generation.
- You collaborate closely with product managers, sales, and account management teams to develop customer focused programs through campaigns, newsletters, content, social media, events, and more.
- You will lead the identification and execution of regional industry events and Hansen customer events.
- You provide and use market research and customer insights to develop compelling messaging and value propositions, including short-form content.
- Your work will include helping to identify new growth opportunities and collaborate with sales team to align marketing strategies with revenue goals, building a robust sales pipeline.
- You will build and maintain relationships with industry stakeholders, partners, and influencers to amplify Hansen brand presence.
Company OverviewHansen Technologies (ASX: HSN) is a global software and services provider, serving energy, water/utilities, and telecommunications industries. With 600 customers in 80 countries, we foster collaboration across 36 global offices. From 5G advancements to renewable energy transitions, we empower customers to overcome challenges, innovate, and drive new business models.
Contact Us If you possess the desired skills and enthusiasm, please connect with us by “Apply Now” via the link or visit our career page.
We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Visit our website at hansencx.com for more information.
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Job Summary
Full Time
Retail
$107k-140k (estimate)
08/28/2024
09/25/2024
hansencx.com
COLUMBIA, SC
1,000 - 3,000
1971
ANDREW HANSEN
<$5M
Retail
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About Hansen Technologies
Hansen Technologies (ASX: HSN) is a global leader in billing, data management, customer care and catalog-driven software and services for utilities (energy and water) and communications (telco and paytv) industries. With over 40 years experience, Hansens innovative solutions enable over 600 customers to deliver on data driven end-to-end business initiatives with one unified view of their customer. Hansen Technologies Group employs over 1500 experts committed to helping our customers improve their customers experience and thrive in an ever-changing marketplace. Hansen Technologies has offices t...hroughout the world including the USA, Canada, UK, Finland, Norway, Sweden, Denmark, Australia, New Zealand, China, India, Argentina, and South Africa servicing customers in over 80 countries.
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