Salary Range: $43.27 - $66.53 /hour. Actual compensation may vary based on geographic location, work experience, skill level, and education.
The Employee Ambassador Marketing Manager has a specialized focus on employee engagement and brand advocacy. This role is pivotal in highlighting our employees, fostering a strong internal culture, and equipping staff with key information and communication tools to become ambassadors for our brand. The ideal candidate will possess a unique blend of internal communications expertise, marketing skills, and a passion for employee activation. This position requires strategic thinking, creativity, and the ability to execute initiatives that elevate our brand through our most valuable asset: our people.
Essential Functions:

• Develop and manage initiatives to showcase employee achievements, stories, and contributions both internally and on external platforms. This could include spotlight articles, social media features, and video testimonials.
• Craft and implement a comprehensive internal communication strategy that ensures all employees are informed, engaged, and motivated. This includes managing internal communication channels such as newsletters, intranet, and company-wide meetings.
• Design and deliver training programs for employees on brand values, messaging, and how to effectively advocate for the brand in their professional and personal networks.
• Create compelling content that can be used by employees to promote the brand, including social media posts, blog articles, and marketing collateral.
• Develop mechanisms to gather employee feedback on internal marketing efforts and measure the impact of employee advocacy on brand perception and reach. Use insights to refine strategies.
• Partner with the HR department to align employee engagement initiatives with overall HR strategies and objectives, such as onboarding, training, and employee satisfaction programs.
• Serve as the liaison between marketing and other departments to ensure brand messaging consistency and to leverage expertise across the company for content creation and advocacy efforts.
• Performs other duties as assigned.

Required:Education and Experience

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field. A master’s degree is preferred.
• Minimum of 5 years of experience, with a significant focus on internal communications, employee engagement, brand advocacy.
• Proven track record of developing and executing successful internal marketing and communication strategies.
• Excellent verbal/written communication skills, the ability to craft messages that resonate with diverse audiences.
• Strong project management skills, able to manage multiple initiatives and meet deadlines.
• Creative thinker with a passion for storytelling and content creation. Experience training/coaching on brand advocacy.
• Proficient in digital marketing tools and platforms, including social media, content management systems, and analytics software.
• Demonstrated ability to work collaboratively and with senior management.

Preferred:

• Experience in the Healthcare Industry is a plus. A creative thinker with excellent problem-solving abilities. Excellent interpersonal and communication skills.

Required:Skills or Other Qualifications

• Ability to adapt to a fast-paced and dynamic healthcare environment and stay up to date on marketing trends as it applies to healthcare.
• Excellent customer services skills and attitude. Organizational/time management skills.
• Independent self-starter, is able to set assignment priorities, work independently within established guidelines, and maintain confidentiality.

Hoag is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. Hoag is committed to the principle of equal employment opportunity for all employees and providing employees with a work environment free of discrimination and harassment. Hoag hires a diverse group of people in a manner that allows them to reach their full potential in the pursuit of organizational objectives.