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Boston Scientific
Minnetonka, MN | Full Time
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Horizontal Talent
Minnetonka, MN | Full Time
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Paid Media Specialist / Paid Media Manager
Horizontal Talent Minnetonka, MN
$120k-150k (estimate)
Full Time 2 Days Ago
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Horizontal Talent is Hiring a Paid Media Specialist / Paid Media Manager Near Minnetonka, MN

Paid Media SpecialistAs Paid Media Specialist, you will help our clients reach their business goals by:
  • Developing paid media strategies across multiple channels, including Google search, display, Performance Max, and Local Services Ads, as well as social media channels such as LinkedIn and Meta
  • Building out ad accounts and campaigns on Google and other platforms such as Facebook or LinkedIn
  • Proactively managing ads accounts including optimizing budgets and performance
  • Analyzing data using tools like SEMrush, Google Keyword Planner, Looker (Google Data) Studio, and more
  • Implementing measurement strategies through Google Analytics and Google Tag Manager
  • Participating in client meetings and providing proactive recommendations for account improvements
  • Exploring new paid media platforms and recommending appropriate opportunities for our clients
Requirements
  • 1-3 years of successful ads management experience on relevant platforms with a proven track record for driving results for both lead generation and ecommerce accounts
  • Strong knowledge of Google Analytics 4, Google Tag Manager, and Looker Studio
  • Experience managing multiple accounts at the same time, especially in an agency setting
Paid Media ManagerAs Paid Media Manager, you will help our clients reach their business goals by:
  • Overseeing the Paid Media Department by managing workloads and by ensuring efficient and effective account oversight, implementation of data-informed ads tactics, monthly ad spend across various platforms, and overall quality of work
  • Empowering the Paid Media Department to expand on its skills, knowledge, and use of technology to facilitate improved account management and performance
  • Developing paid media strategies across multiple channels, including Google search, display, Performance Max, and Local Services Ads, as well as social media channels such as LinkedIn and Meta
  • Building out ad accounts and campaigns on Google and other platforms such as Facebook or LinkedIn
  • Proactively managing ads accounts including optimizing budgets and performance
  • Analyzing data using tools like SEMrush, Google Keyword Planner, Looker (Google Data) Studio, and more
  • Implementing measurement strategies through Google Analytics and Google Tag Manager
  • Participating in client meetings and providing proactive recommendations for account improvements
  • Exploring new paid media platforms and recommending appropriate opportunities for our clients
Requirements
  • 3-5 years of successful ads management experience on relevant platforms with a proven track record for driving results for both lead generation and ecommerce accounts
  • At least 1 year of experience managing and supporting other team members
  • Strong knowledge of Google Analytics 4, Google Tag Manager, and Looker Studio
  • Experience managing multiple accounts at the same time, especially in an agency setting

Job Summary

JOB TYPE

Full Time

SALARY

$120k-150k (estimate)

POST DATE

06/26/2024

EXPIRATION DATE

07/24/2024

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