JOB DESCRIPTION

Job Title: Group Sales Manager

Department: Sales and Marketing

Supervision Exercised: N/A 

Supervision Received: Director of Sales and Marketing or Director of Sales 

JOB SUMMARY

The Group Sales Manager will assist the sales team to achieve or beat established goals. This individual will document all work in the Sales system; generate leads; generate proposals and contracts; and build relationships with new and existing clients.

MINIMUM REQUIREMENTS

• Bachelor’s Degree or equivalent industry experience

• Minimum of two years hotel experience in Sales or Catering/Banquets, with hotel sales systems knowledge required. 

Skills and Knowledge 

The individual must possess the following knowledge, skills, and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation.

• Must be able to read, write, and understand English.
• Excellent verbal and written communication skills including leading and participating in formal presentations. 
• Strong negotiation skills as well as the ability to cultivate leads, build relations, and close the deal. 
• Strong organizational skills with the ability to handle multiple tasks in a fast-paced environment. 
• Strong computer skills. Microsoft Office, Delphi, and other programs as it pertains to this position.
• Ability to work as part of a team. 
• Strong desire to deliver high-quality customer service. 
• Detail-oriented and organized as it pertains to accuracy and efficiency. 
• Good personnel management and organizational skills. 
• Knowledge in catering food and beverage service or banquet service
• Knowledge of event setups and audio-visual equipment 
• Experience in coordinating weddings and social events

JOB DUTIES

• Assist sales and catering team in achieving and exceeding budgeted goals in food, beverage, and room rental revenue, profit, and occupancy for the total hotel.
• Effectively communicate with Director of Revenue and/or Director of Sales to review opportunities that impact revenue goals.
• Conduct weekly sales calls to existing and new accounts, as well as uncover new business in the assigned market segment(s). 
• Build and strengthen relationships with existing and new accounts to enable future bookings. Activities include sales calls, entertainment, trade shows, etc.
• Travel locally to conduct outside calls, promote the hotel, and review competition reader boards to develop leads.
• Generate leads and new business through internet searches, telephone and email solicitations, mailings, referrals, networking, trade shows, professional and community organizations, sales, blitzes, etc.
• Arrange site inspections of the hotel for new accounts.
• Maintain accurate sales records in the hotel sales system to provide complete history, ensure future and current quality of service, and enhance future prospects.
• Respond to all sales inquiries within 24 business hours.
• Execute and support the operational aspects of business booked (e.g., generating proposals, writing contracts, customer correspondence).
• Responsible for negotiating catering sales contracts and the implementation and setup as required.
• Actively and creatively up-sell each catering event to maximize revenue.
• Analyze historical, current, and future hotel/market trends and develop strategies to maximize function space occupancy through creative and selective selling.
• Be actively involved with assisting the Sales leader in any training, mentoring, strategy development, implementation, and execution within the sales department.
• Liaison between the Banquet staff and GM to ensure timely communication of client needs. 
• Supervise the execution of banquet events which may include working on the weekends, evenings, or holidays.
• Adjust work schedule as needed to meet the business demands, which may include hours in early morning, evening and/or weekend hours
• Partner with Operations Team to coordinate customer specifications, and effectively respond to customer issues and comments to ensure customer satisfaction
• Participate in hotel weekly staff meetings, if applicable.
• Other duties as assigned.