Senior Marketing Manager - AI PC at Intel in Boise, Idaho, United States Job Description Job Description Commercial AI PC Marketing Leader At Intel, we are innovating the future. We create world-changing technology that enriches the lives of every person on earth. As an employer, we enrich our own people to make a difference in the world. The Commercial Marketing Integrated Team is seeking a leader for an exciting opportunity as part of Intel's leadership in the AI PC category. The AI PC represents a new generation of personal computer with dedicated AI acceleration capability spread across CPU, GPU, and NPU architectures-further enhancing the AI workloads that already run on the PC. Intel pledges to deliver such hardware across its entire Client portfolio and scale the AI PC user base to over 100 million customers through 2025. In this exciting role, the candidate must be willing to develop and lead complex marketing plans across multiple teams. In this role you will partner closely with sales, field, and stakeholders across Intel to accelerate the AI PC growth in the commercial business. The ideal candidate is a quick learner and a rapid adopter of leading marketing best practices while being a leader skilled in both managing v-teams and championing effective marketing operations to drive positive business outcomes. Responsibilities include but are not limited to: Develop our AI PC narrative, segment- and audience-specific co-marketing/co-selling content (OEM, reseller, retail, channel) Develop and maintain programmatic GTM calendar of Gaming, Consumer, Commercial, and WS inflection points. System GA, ISV enablement, Events, sales cycles, sales programs, etc. Work with Sales and regional leads to identify and prioritize content and messaging requests. Work with key stakeholders to ensure alignment. Serve as CCG SME for customer and partner meetings, blog/thought leadership creation. Aggregate and drive segment specific AI PC content- Education, SMB, Student, Security Work with other co-marketing fund owners, and brand team to develop AI PC-specific programs and assets for POS, and e-tail usage. Work with software tools and developer relations to effectively message, recruit, and retain software and hardware developers on AI PC Serve as working level contact to AI COE for Client Computing Group (CCG) Candidate must be strong at: Managing programs, tracking results, analyzing data and measuring impact/ROI Working on highly matrix teams that include sales, business unit, global marketing, and country marketing teams. Identifying how to work through others to gain support and efficiently and constructively obtain what is needed Strong interpersonal skills, cross-team collaboration, open and honest feedback, and interaction Proactive forward thinking, bias for action and learning mindset approach Willingness to spot new opportunities and drive results Proven effectiveness driving multi-stakeholder planning processes, working in cross-team programs Qualifications You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates. This position is not eligible for Intel Immigration sponsorship. Minimum Qualifications: Bachelors degree or 7 years of proven marketing or product management experience in PC, consumer electronics, or other relevant technology marketing in lieu of the degree. 7 years of previous experience in driving lead gen/account-based marketing Preferred Qualifications: Bachelor's Degree in business or marketing. Master's Degree a plus Inside this Business Group Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customer voice and deliver solutions that accelerate their business. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions. Posting Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance. Benefits We offer a total compensation package that ranks among the best in the industry. It consists of competitive pay, stock, bonuses, as well as, benefit programs which include health, retirement, and vacation. Find more information about all of our Amazing Benefits here. (Annual Salary Range for jobs which could be performed in US, Colorado, New York, Washington, California: $136,750.00-$232,630.00 Salary range dependent on a number of factors including location and experience Working Model This role is available as a fully home-based and generally would require you to attend Intel sites only occasionally based on business need. This role may also be available as our hybrid work model which allows employees to split their time between working on-site at their assigned Intel site and off-site. In certain circumstances the work model may change to accommodate business needs. To view full details and how to apply, please login or create a Job Seeker account