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Marketing Operations Manager (Mailchimp)
Intuit New York, NY
$118k-153k (estimate)
Full Time | Specialty Trade in Construction 4 Weeks Ago
Save

Intuit is Hiring a Marketing Operations Manager (Mailchimp) Near New York, NY

OverviewOverview
People who work for themselves fuel our economy. In the US, small businesses employ 60% of the workforce and create 80% of new jobs. Oftentimes the odds are stacked against them with 50% failing in the first 5 years. Intuit's Small Business and Self-Employed Group (SBSEG) is devoted to creating solutions to meet the needs and improve the chances of success for these entrepreneurs with a portfolio of solutions from Mailchimp and QuickBooks.
Intuit Mailchimp is a leading marketing platform for small businesses. We empower millions of customers around the world to build their brands and grow their companies with a suite of marketing automation, multichannel campaigns, CRM, and analytics tools.
Role
We are looking for an experienced Marketing Operations Manager to join our dynamic Lifecycle Marketing and Operations team. Leveraging at least 6 years of marketing operations experience, you will play a pivotal role in delivering high-impact marketing campaigns in our fast-paced and evolving marketing landscape. Your operational prowess and collaborative, partnership-oriented approach will help drive our marketing operations forward while ensuring the highest level of care and respect for the customer experience. Your expertise in campaign execution, measurement, and experimentation will be essential to the success of our marketing initiatives
What you'll bring
  • Minimum of 6 years experience in marketing operations or campaign operations, executing multi-channel marketing campaigns in a B2B or B2C environment.
  • Demonstrated expertise in collaborating, building trust, and partnership with Marketing Managers to define the strategic direction of campaigns and leverage data insights to drive campaign performance and optimization.
  • Proven expertise in designing, executing, and documenting complex, multi-channel marketing campaigns that deliver measurable outcomes.
  • Expert knowledge of at least one marketing automation / orchestration platform, with specific experience including audience segmentation, personalization and program analysis. Experience with Oracle (Eloqua) and/or Adobe (AEP) is highly advantageous.
  • Proven ability to quickly become a subject-matter expert with new marketing tools and platforms, adapting at speed to new technologies and ways of working.
  • Strong understanding of operational data pipelines and flows, and leveraging data to drive campaign segmentation and journey orchestration & decisioning.
  • Knowledge of HTML and CSS coding and technical workflows related to email templating and landing page creation.
  • Strong experience creating complex and dynamic email campaigns with personalization and dynamic content.
  • Expert knowledge of channel best practices, deliverability, and data protection laws, with a focus on driving measurable outcomes.
  • Strong analytical and data-driven mindset, with a focus on campaign results and improvement.
  • Strong collaboration skills, comfortable leading and collaborating in dynamic environments and driving cross-functional alignment.
  • Demonstrated ability to thrive in a fast-paced environment, navigating change and ambiguity with aplomb.
  • Embodies a growth mindset, constantly seeking out new opportunities for learning and development of self and others.
  • Passionate about solving challenges through innovative, technology-driven solutions.
  • Experience leveraging AI, data science models, or other emerging technologies to power orchestration and personalization is highly advantageous.
How you will lead
  • Lead the development and execution of strategic, multi-channel marketing campaigns and model-driven journey orchestration, with a focus on experimentation and optimization, in partnership with other members of the Marketing Operations team and external agencies
  • Collaborate and partner closely with Lifecycle Marketers to understand program and campaign objectives and provide strategic guidance for achieving optimal results.
  • Drive the vertical marketing operations strategy for your lifecycle stage, including managing and advocating for the technology, tools, and processes to deliver optimal outcomes.
  • Evaluate and analyze marketing program effectiveness in collaboration with Analytics and Data Ops, sharing and executing actionable improvement, optimization, and best practice recommendations.
  • Conduct thorough pre and post launch QA and testing to ensure campaign accuracy and compliance.
  • Improve campaign production processes, review procedures, and maintain accurate campaign technical documentation to enhance overall team efficiency and effectiveness

Job Summary

JOB TYPE

Full Time

INDUSTRY

Specialty Trade in Construction

SALARY

$118k-153k (estimate)

POST DATE

08/13/2024

EXPIRATION DATE

09/29/2024

HEADQUARTERS

LINCOLN, NE

SIZE

50 - 100

FOUNDED

2011

CEO

LESLIE ANDERSEN

REVENUE

$5M - $10M

INDUSTRY

Specialty Trade in Construction

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The job skills required for Marketing Operations Manager (Mailchimp) include Insight, B2B, Collaboration, Marketing Automation, CRM, Marketing Operations, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Operations Manager (Mailchimp). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Operations Manager (Mailchimp). Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Marketing Operations Manager (Mailchimp) positions, which can be used as a reference in future career path planning. As a Marketing Operations Manager (Mailchimp), it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Operations Manager (Mailchimp). You can explore the career advancement for a Marketing Operations Manager (Mailchimp) below and select your interested title to get hiring information.

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If you are interested in becoming a Marketing Operations Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Operations Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Marketing Operations Manager job description and responsibilities

Marketing operations manager ensures each marketing program and campaign are executed according to the agreed plans and processes.

03/07/2022: Melbourne, FL

Marketing ops managers help make strategic decisions and set the tone for what will happen next.

01/20/2022: Wilmington, DE

The marketing operations manager is responsible for the management of marketing reporting of day-to-day campaign activities, reporting from basic campaign tracking to attribution models.

02/28/2022: Johnstown, PA

Additionally, the Marketing Operations Manager will regularly prepare program analysis reports, which will be presented to senior marketing operations management, collaborating personnel, and the Chief Marketing Officer.

03/31/2022: Harlingen, TX

A marketing operations manager supervises marketing department staff to maintain productivity and smooth operations.

04/14/2022: Santa Rosa, CA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Marketing Operations Manager jobs

Marketing operations managers need to stay up-to-date with the latest technology, tools, and marketing platforms.

02/08/2022: Jamestown, NY

Earn a degree and countless marketing trainings and certifications.

02/08/2022: Danbury, CT

Study and experience modern marketing and sales development solutions such as Salesforce, LeanData, Bizible, ZoomInfo, RingLead, and Marketo.

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Study and be an expert in marketing data management.

03/20/2022: Reading, PA

Obtain a thorough understanding of the enterprise sales cycle and how sales operations can contribute to the success of the organization.

02/21/2022: Vincennes, IN

Step 3: View the best colleges and universities for Marketing Operations Manager.

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