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Principal Tech Enablement Marketing Manager
Intuit Mountain View, CA
$141k-188k (estimate)
Full Time | Specialty Trade in Construction 3 Weeks Ago
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Intuit is Hiring a Principal Tech Enablement Marketing Manager Near Mountain View, CA

OverviewCome join the Consumer Group’s Marketing Operations team as a Principal Tech-Enablement Marketing Manager, playing a crucial role to shape the direction and maturity of our marketing operations technology product roadmap. You will partner closely with product management and engineering as a key liaison and change agent to enable marketing platform scale with a focus on agility, speed and efficiency.
Why You’ll Love This Role
  • Customer Obsession: You will have an impact on the velocity of marketing experiences execution and to our TurboTax customers.
  • Courage: You value speed and a bias for learning and action that will accelerate our platforms to help make taxes simpler.
What you'll bring
How You Will Lead
  • Passion for working closely with technology product managers and engineers to drive platform maturity and scale delivering initiatives while improving Net Promoter Score (NPS)
  • Thoroughly understand and articulate capability requirements identifying key durable use cases
  • Drive cross-team alignment to validate technology requirements and prioritization narrowing from a range of opportunities to highest-impact levers balancing short and long business outcomes
  • Implement measurement to determine KPI lift on new features and sizing of operational debt
  • Design, manage and create training materials for new and existing internal tools maximizing adoption of capabilities including 3rd party marketing technology
  • Share marketing technology insights and best practices through research on emerging trends and platforms upleveling the marketing operations craft skills
  • Partner to build out a best in class content and pricing capability to support current and future needs of delivering relevant, targeted, and dynamic marketing to our customers
  • Partner to define process approach and recommend standards for the teams to drive innovation, operational efficiency, and achieve best in class personalization and experimentation
  • Leadership voice and excellent communicator: Guide both the team and leaders with broader stakeholders to ensure longer-term strategies meet near term deliverables while tracking ongoing and completed work for leadership reviews
How you will lead
What You'll Bring
  • 7 years of experience in marketing technology operations; in-depth knowledge and technical acumen on marketing automation, CRM, web authoring and content management systems, experimentation and personalization platforms and ecommerce/pricing technology
  • Experience with large partner ecosystems comprised of both internal and external solutions
  • Forward thinker of AI, machine learning and deep learning technologies to bring efficiencies to marketing operations
  • Champion for the user experience with deep customer empathy working directly with engineers Strong product management skills, including product and customer discovery techniques
  • Excellent interpersonal, oral and written communication skills developing executive-level presentations and business cases
  • Ability to design technology solutions providing actionable requirements and user flow diagrams
  • Bachelor’s degree in MIS, engineering, computer science, marketing or related field
  • Ability to manage a geographically-dispersed team in a highly matrix organization working across India and Pacific Time zones

Job Summary

JOB TYPE

Full Time

INDUSTRY

Specialty Trade in Construction

SALARY

$141k-188k (estimate)

POST DATE

06/10/2024

EXPIRATION DATE

08/03/2024

HEADQUARTERS

LINCOLN, NE

SIZE

50 - 100

FOUNDED

2011

CEO

LESLIE ANDERSEN

REVENUE

$5M - $10M

INDUSTRY

Specialty Trade in Construction

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