Business Overview
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com
Position Overview
You will play a pivotal role in driving our company's growth and success. Your responsibilities will encompass leading direct Audience clients, non-Mediabrands agencies, and all pitch and new business endeavours. In this capacity, you will be instrumental in shaping our solution and product offering framework, developing a robust pricing model, and establishing efficient ways of working.
Your collaborative nature will be essential as you work across diverse teams, effectively coordinating resources and ensuring a comprehensive understanding of how our products and solutions synergize. Your expertise and strategic thinking will be instrumental in driving innovation and delivering exceptional results for our clients.
The right candidate is an exceptionally self-motivated problem-solver with a positive attitude and the ability to work well as a team. You have excellent communication, project management, business analysis, approach situations with a win-win stance, and you are a great critical thinker. You feel empowered through passion and commitment to deliver solutions and products with your finest craftmanship.
Responsibilities
Agency/Client:

1. Lead for IPG Non Mediabrands' engagements
   1. Education and consulting on data and product
   2. Overseeing E2E project delivery
   3. Resources from GCC to support
   4. Leading the direct client Chase account

New Business / pitch Audience Lead

1. Primary contact for Audience Data and Support for new business pitches.
   1. Assess needs and role of KSO in pitch
   2. Include other team resources as needed to deliver

Audience Solutions Practice

1. Support Continual Improvement of Audience Solutions process and deliverables
   1. Evaluation of new data sources, expanding use cases to be supported
   2. Collateral that clearly demonstrates capabilities
   3. Process and best practice playbooks to educate agency partners
   4. Mentor junior team members

Required Skills and Experience

• Proven track record of delivering data driven solutions with a customer-first mindset.
• Self-driven, motivated, and purpose-led individual
• Collaboration, including ability to drive clarity in a multi-stakeholder environment
• Adaptable to fast-paced work environment.
• Ability to communicate complex ideas to both external and internal clients, and ability and comfort with presenting to senior level clients.
• Demonstrated success in managing analytical, commercial, and emotional elements of a client relationship
• Experience with breadth of analytics partners across channels, industries and consumer funnel,
• Expertise across different methodologies for audience creation, segmentation and measurement
• Knowledge of building advanced models and processing large data sets using R, SQL, or Python
• Deep understanding of the roles and functionality of platforms and processes across the agency/client analytics ecosystem, data and ad tech ecosystem essential with a focus on media metrics.

We See You
At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.
We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.
We See You at IPG Mediabrands.
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.
Employment Transparency
It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.
About IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
Salary Range
$250,000-$265,000 USD