Position Overview:
We are seeking a dynamic and results-driven Sales and Marketing Lead to join our team at IronBody Studios. The ideal candidate will be responsible for driving membership growth, enhancing brand visibility, and creating innovative marketing strategies that align with our brand’s vision. This role is essential in ensuring the success of our business and maintaining our reputation as a leading fitness studio in the community.

Key Responsibilities:

Sales:

• Membership Sales: Develop and implement effective sales strategies to drive membership sign-ups, including promotions, referral programs, and special offers (e.g., the two-week unlimited access for $49).
• Lead Generation: Identify and cultivate new leads through various channels such as social media, community events, and partnerships.
• Client Relationship Management: Maintain strong relationships with current members, ensuring high levels of customer satisfaction and retention.
• Sales Reporting: Track and analyze sales metrics, providing regular reports to the owner/manager on performance and areas for improvement.
• Upselling & Cross-Selling: Identify opportunities to upsell additional services and products (e.g., personal training sessions, retail products).

Marketing:

• Campaign Development: Create, execute, and manage multi-channel marketing campaigns to promote IronBody Studios, including social media, email marketing, and content marketing.
• Brand Management: Ensure all marketing materials and communications are aligned with IronBody Studios’ brand identity, reflecting our modern boho style and active lifestyle ethos.
• Event Promotion: Lead the marketing efforts for studio events, such as workshops, fitness challenges, and special classes, to increase participation and visibility.
• Community Engagement: Build and maintain partnerships with local businesses, influencers, and community organizations to enhance brand awareness and community involvement.
• Content Creation: Develop engaging content for various platforms, including social media posts, blog articles, newsletters, and promotional videos.
• Digital Marketing: Manage the studio’s online presence, including SEO, PPC advertising, and social media strategies, to drive traffic and conversions.
• Analytics & Reporting: Monitor and analyze the performance of marketing initiatives, adjusting strategies as needed to meet KPIs and business goals.

Qualifications:

• Proven experience in sales and marketing, preferably within the fitness or wellness industry.
• Strong understanding of digital marketing, social media platforms, and CRM systems.
• Excellent communication and interpersonal skills.
• Creative mindset with the ability to think outside the box and generate innovative ideas.
• Strong organizational skills and attention to detail.
• Ability to work independently and as part of a team, managing multiple projects simultaneously.
• Passion for fitness, health, and wellness.

Benefits:

• Competitive pay and performance-based bonuses.
• Complimentary gym membership.
• Opportunities for professional development and growth within the company.
• A supportive and motivating work environment.

How to Apply:
Interested candidates should submit their resume, a cover letter detailing their relevant experience, and any examples of previous marketing campaigns or sales achievements to on indeed or via email at info@ironbodylife.com.

Join us at IronBody Studios and be a part of a team dedicated to transforming lives through fitness!

Job Type: Part-time

Pay: $18.00 per hour

Expected hours: 10 – 15 per week

Benefits:

• Employee discount
• Flexible schedule
• Professional development assistance

Schedule:

• 4 hour shift
• Day shift
• Evening shift
• Monday to Friday
• Weekends as needed

Experience:

• Sales/Marketing: 1 year (Required)
• Sales: 1 year (Preferred)
• Marketing: 1 year (Preferred)

Shift availability:

• Day Shift (Required)

Ability to Commute:

• Madison Heights, MI 48071 (Required)

Ability to Relocate:

• Madison Heights, MI 48071: Relocate before starting work (Required)

Work Location: Hybrid remote in Madison Heights, MI 48071