1 Manager, HCP Marketing Cold, Cough & Digestive Heath Job in Skillman, NJ
SORT BY
K
Manager, HCP Marketing Cold, Cough & Digestive Heath
$119k-155k (estimate)
Full Time
4 Weeks Ago
Sorry! This job is no longer available. Please explore similar jobs listed on the left.
Kenvue is Hiring a Manager, HCP Marketing Cold, Cough & Digestive Heath Near Skillman, NJ
Job DescriptionKenvue is currently recruiting for-
Manager, HCP Marketing, Cough, Cold & Digestive Health This position reports into the Director, HCP Marketing, Pain & Allergy, and is based in Zug, Switzerland
Who We AreAt Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here .
What You Will DoThe Manager, HCP Marketing, Cough & Cold and Digestive Health, leads the development and execution of the engagement and content strategy to drive recommendation share specifically for his/her categories and brands across markets.
This role is a member of the global Brand team, responsible for Healthcare Professional driven business outcome and OKRs. The Manager will work closely with the global brand to bring HCP insights and perspectives to Category Visioning, Portfolio Management and New Product Development. This role also collaborates with Scientific Engagement, Customer Development, Medical Affairs, CBI and local teams to drive consistent deployment of HCP content, claims, and initiatives.
The Manager and global Brand team will work with markets to articulate priorities and an overall HCP Marketing investment model, tied to scaled omnichannel marketing deployment. This role also develops omnichannel communication toolkits within content effectiveness best practices, and facilities effective market co-creation and transcreation of materials, KOL management and cost-efficient and streamlined workflows and ways of working.
Key Responsibilities
Primary LocationEurope/Middle East/Africa-Switzerland-Zug-Zug
Other LocationsNA-US-New Jersey-Skillman
Job FunctionMarketing
Manager, HCP Marketing, Cough, Cold & Digestive Health This position reports into the Director, HCP Marketing, Pain & Allergy, and is based in Zug, Switzerland
Who We AreAt Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here .
What You Will DoThe Manager, HCP Marketing, Cough & Cold and Digestive Health, leads the development and execution of the engagement and content strategy to drive recommendation share specifically for his/her categories and brands across markets.
This role is a member of the global Brand team, responsible for Healthcare Professional driven business outcome and OKRs. The Manager will work closely with the global brand to bring HCP insights and perspectives to Category Visioning, Portfolio Management and New Product Development. This role also collaborates with Scientific Engagement, Customer Development, Medical Affairs, CBI and local teams to drive consistent deployment of HCP content, claims, and initiatives.
The Manager and global Brand team will work with markets to articulate priorities and an overall HCP Marketing investment model, tied to scaled omnichannel marketing deployment. This role also develops omnichannel communication toolkits within content effectiveness best practices, and facilities effective market co-creation and transcreation of materials, KOL management and cost-efficient and streamlined workflows and ways of working.
Key Responsibilities
- Develop HCP strategy by brand- role in the consumer journey, impact on brand penetration and NTS, strategic communication territories and claims, competitive
- benchmarking and metrics, as well as target audience needs and portfolio approach for cross-portfolio use
- Develop omnichannel communications toolkit of assets to be deployed by markets
- Define benefits HCPs can expect from our product or service, execution & deployment, including sample strategies
- Build Scientific pipeline (in partnership with Scientific engagement)- map plans for research, advisory boards, science that sells, publications, continuous medical education
- Develop global and regional Congress plans and execution, as well as full calendar, mapping impactful events to support (world days, professional events, etc.)
- Own and build sponsorship/partnership/KOL plans (in partnership with Scientific engagement)
- Drive KPI Improvement, incl. Share of recommendation, Rank of recommendation
- Own and develop content strategy, toolkit and messaging map- provided to markets per brand, segment and key initiative
- Represents Kenvue at relevant external industry forums, and s tay up-to-date on category trends and emerging technologies
- A minimum of 5 years of years of progressive leadership experience, with a strong track record of business results and organizational leadership in HCP or life science related area
- Proven track record of developing and executing successful marketing strategies and programs
- Excellent communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders
- Ability to think strategically and creatively, and to develop innovative solutions to complex problems
- Strong analytical skills, with the ability to interpret and use data to drive decision-making
- Life science degree and/or HCP or RX marketing background (able to interact with R&D and understand HCP’s needs)
- Proven leadership ability to motivate and manage cross-functional teams across a matrix organization
- Exceptional business communication skills, with demonstrated ability to communicate complex messages to diverse audiences
- Demonstrated ability to collaborate successfully and build relationships with internal teams, suppliers and agencies
- Demonstrated ability to develop and deliver innovative business cases and models
- Strong understanding of omnichannel marketing, including the application of data, tools and creative to drive action
- Excellent communication and collaboration skills to work with brand teams and agency ecosystem.
- Competitive Benefit Package*
- Paid Company Holidays, Paid Vacation, Volunteer Time & More!
- Learning & Development Opportunities
- Employee Resource Groups
- This list could vary based on location/region
Primary LocationEurope/Middle East/Africa-Switzerland-Zug-Zug
Other LocationsNA-US-New Jersey-Skillman
Job FunctionMarketing
Job Summary
JOB TYPE
Full Time
SALARY
$119k-155k (estimate)
POST DATE
06/07/2024
EXPIRATION DATE
07/04/2024
Show more
Similar Jobs
Popular Articles
Top 10 Things to Avoid Putting on a Job Application
Read Article
How to Describe Your Education in a Resume
Read Article
How to Write a Memorable Cover Letter in 5 Ways
Read Article
4 Personal Finance Tips to Make During Job Transition
Read Article
4 Best Camera Setups for Interview
Read Article
Keeping a Job Search Journal: 9 Types of Journaling You Can Do
Read Article
