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Marketing - Marketing Analyst I
LeadStack New York, NY
$83k-105k (estimate)
Contractor | Business Services 7 Days Ago
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LeadStack is Hiring a Marketing - Marketing Analyst I Near New York, NY

Job Title: Research Analyst - Ad Sales ResearchLocation: New York, NY - 100% RemoteDuration: 6 Months Contract - PART TIMEPR: $20/hr - $30/hr on W2PART TIME: 15 hours/week.Job Description
  • Research Analyst to join the exciting and evolving world of media on the Warner Brothers Discovery Ad Sales Research, Data & Insights department.
  • The ideal candidate should be very detail oriented, organized, and communicative.
  • Knowledge of the video industry and WBD offerings is preferred, as the Analyst will be responsible for supporting digital campaigns across our portfolio.
  • The candidate should have the proven ability to work independently and reliably follow a set workflow on a daily basis.
  • The candidate should show a strong enthusiasm to learn and a willingness collaborate with others.
Responsibilities
  • Own key reporting on ad measurement across WarnerMedia brands, including viewability reporting, audience guarantee estimates, and other ad hoc measurement analyses
  • Leverage large data sets to develop succinct, straight-forward and topline analyses for a range of clients, including Sales Leadership, Revenue Operations, and Account Management
  • Identify industry trends and updates as it pertains to ad measurement
  • Creating digital tags in the Nielsen Digital Ad Ratings (DAR) Campaign Management Interface (CMI) for all WBD digital properties
  • Troubleshooting tag or DAR reporting issues with Nielsen and internal Client Success teams
  • Review and process invoices, and ensure spend reconciles with existing budget projections
Requirements
  • Bachelor degree or higher
  • Experience of digital advertising landscape and measurement tools
  • Experience with Looker, Tableau, or similar data visualization tools
  • Familiarity with 3rd party digital ad campaign measurement
  • Familiarity/experience with Nielsen DAR tools, especially tagging through the CMI tool
  • Demonstrated expertise using Microsoft Office including Excel, Word and PowerPoint (experience using Pivot Tables, VLOOKUP, and Macros is necessary)
  • Ability to manage and balance multiple priorities in a fast-paced, complex business environment and can manage time effectively to consistently meet deadlines
  • Experience of digital programmatic landscape and monetization techniques (Trading Desks, DSP's, Exchanges, SSP's, DMP's, PMP's) an added plus
  • Experience with internal digital ad server measurement (Freewheel, Google Ad Manager) is a plus
  • Excellent client service, organizational abilities, and verbal and written communication skills
  • Demonstrated ability to be highly organized, have a strong attention to detail and the ability to work independently.
To know more about current opportunities at LeadStack, please visit us at https://leadstackinc.com/careers/
Should you have any questions, feel free to call me on (415) 322-5419or send an email on akarsh.yathiraj@leadstackinc.com Thanks and RegardsAkarsh Yathiraj Senior Recruiter C. (415) 322-5419 D. (415) 322-5419 A. 611 Gateway Blvd, Ste 120
South San Francisco, CA 94080 W. www.leadstackinc.com

Job Summary

JOB TYPE

Contractor

INDUSTRY

Business Services

SALARY

$83k-105k (estimate)

POST DATE

06/21/2024

EXPIRATION DATE

07/19/2024

WEBSITE

leadstackinc.com

HEADQUARTERS

SOUTH SAN FRANCISCO, CA

SIZE

25 - 50

FOUNDED

2016

TYPE

Private

CEO

KAZI AHMED

REVENUE

$10M - $50M

INDUSTRY

Business Services

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