LeadStack is Hiring a Marketing - Marketing Analyst I Near New York, NY
Job Title: Research Analyst - Ad Sales ResearchLocation: New York, NY - 100% RemoteDuration: 6 Months Contract - PART TIMEPR: $20/hr - $30/hr on W2PART TIME: 15 hours/week.Job Description
Research Analyst to join the exciting and evolving world of media on the Warner Brothers Discovery Ad Sales Research, Data & Insights department.
The ideal candidate should be very detail oriented, organized, and communicative.
Knowledge of the video industry and WBD offerings is preferred, as the Analyst will be responsible for supporting digital campaigns across our portfolio.
The candidate should have the proven ability to work independently and reliably follow a set workflow on a daily basis.
The candidate should show a strong enthusiasm to learn and a willingness collaborate with others.
Responsibilities
Own key reporting on ad measurement across WarnerMedia brands, including viewability reporting, audience guarantee estimates, and other ad hoc measurement analyses
Leverage large data sets to develop succinct, straight-forward and topline analyses for a range of clients, including Sales Leadership, Revenue Operations, and Account Management
Identify industry trends and updates as it pertains to ad measurement
Creating digital tags in the Nielsen Digital Ad Ratings (DAR) Campaign Management Interface (CMI) for all WBD digital properties
Troubleshooting tag or DAR reporting issues with Nielsen and internal Client Success teams
Review and process invoices, and ensure spend reconciles with existing budget projections
Requirements
Bachelor degree or higher
Experience of digital advertising landscape and measurement tools
Experience with Looker, Tableau, or similar data visualization tools
Familiarity with 3rd party digital ad campaign measurement
Familiarity/experience with Nielsen DAR tools, especially tagging through the CMI tool
Demonstrated expertise using Microsoft Office including Excel, Word and PowerPoint (experience using Pivot Tables, VLOOKUP, and Macros is necessary)
Ability to manage and balance multiple priorities in a fast-paced, complex business environment and can manage time effectively to consistently meet deadlines
Experience of digital programmatic landscape and monetization techniques (Trading Desks, DSP's, Exchanges, SSP's, DMP's, PMP's) an added plus
Experience with internal digital ad server measurement (Freewheel, Google Ad Manager) is a plus
Excellent client service, organizational abilities, and verbal and written communication skills
Demonstrated ability to be highly organized, have a strong attention to detail and the ability to work independently.
To know more about current opportunities at LeadStack, please visit us at https://leadstackinc.com/careers/ Should you have any questions, feel free to call me on (415) 322-5419or send an email on akarsh.yathiraj@leadstackinc.com Thanks and RegardsAkarsh Yathiraj Senior Recruiter C. (415) 322-5419 D. (415) 322-5419 A. 611 Gateway Blvd, Ste 120 South San Francisco, CA 94080 W. www.leadstackinc.com