25 Product Marketing Specialist Jobs in Alpharetta, GA
LG Electronics North America is Hiring a Product Marketing Specialist Near Alpharetta, GA
What We Can OfferA curated employee experience that allows for professional growth, a focus on health & well-being and an internal community that sets you up for success.
The OpportunityWe are looking to hire a Senior NPI/Product Marketing Specialist on the Air Solutions Compressors and Motors team .
The Marketing Specialist for LG’s Components Division will be responsible for developing marketing assets and sales enablement tools T portfolio of products which consist of Air-conditioning compressors and motors.
Role & Responsibilities Include
- Assist in overall product-positioning, product-marketing strategy, value proposition creation and GTM strategy.
- New Product Introduction activities – development of launch assets, customer facing collateral, development of online product pages, development of launch campaigns, tracking of all marketing activities.
- Develop marketing collaterals, sales enablement tools and customer-facing presentations (sales pitch decks) for product launches and/or targeted vertical markets.
- Develop and distribute a monthly communication newsletter to Field Sales providing pertinent product information for all aforementioned components products.
- Collaborates with cross-functional teams – from creative, content and web and production to marketing and legal – driving and creating effective communications strategies.
- Product messaging and positioning; developing the key product strategies and campaigns, working closely with other members of the marketing organization.
- Trade show events management
- Bachelor’s degree required, preferably a degree in marketing (or business);
- 5 years of experience in product marketing related field, preferable with HVAC products
- Proactive, self-motivated individual with the ability to work independently and manage multiple priorities.
- Preferred understanding of the B2B sales and marketing strategies
- Must have strong communication, influencing and executional skills and desire to work in a complex and challenging fast- paced environment;
- Must be able to interact positively with internal stakeholders across functions and cultivate relationships within LGE US and with Headquarters teams
- Must have strong analytical skills with extreme proficiency in Excel & PowerPoint
At LG, we aspire to empower people and celebrate differences because we believe diversity will create the unexpected. We provide equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Consistent with our commitment to providing equal opportunity and embracing diversity, LG has implemented affirmative action to ensure applicants are employed and employees are treated without regard to these characteristics.
Base Salary $74,000-95,000
In addition to the above, LG believes that pay transparency is a key part of diversity, equity, and inclusion. Our salary ranges take into account many factors in making compensation decisions including but not limited to skillset, experience, licensure, certifications, internal equity, and other business needs. While we consider geographic pay differentials in final offers, because we operate in many geographies where applicable, the salary range listed may not reflect all geographic differentials applied.
Pay Transparency Range (Low)74,200.00Pay Transparency Range (High)94,000.00CompanyLG Electronics U.S. (LGEUS)Job FunctionMarketing
Job Summary
Full Time
$79k-104k (estimate)
06/02/2024
07/18/2024
lg.com
Englewood Cliffs, NJ
1,000 - 3,000
Related Companies
The job skills required for Product Marketing Specialist include PowerPoint, Products and Services, Product Marketing, Innovation, Analytical Skills, etc. Having related job skills and expertise will give you an advantage when applying to be a Product Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Product Marketing Specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Product Marketing Specialist positions, which can be used as a reference in future career path planning. As a Product Marketing Specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Product Marketing Specialist. You can explore the career advancement for a Product Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming a Product Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Product Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Product Marketing Specialist job description and responsibilities
A product marketing specialist oversees the marketing of a company's products, this is one of the various marketing roles within a marketing department.
03/22/2022: New Britain, CT
Their job duties typically include doing research and figuring out what sells.
03/30/2022: Ventura, CA
During development, the product manager will have ongoing responsibility for communicating the product’s progress to the executives, sales teams, and other stakeholders.
04/28/2022: Nassau, NY
A product marketing specialist keeps their eyes on marketing trends and works with companies to create advertising campaigns, pricing strategies based on demographic data and targeting specific customer demographics.
04/07/2022: Lincoln, NE
They work with marketing teams at companies to achieve success through more awareness about what they offer.
02/15/2022: Tulsa, OK
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Product Marketing Specialist jobs
A product manager has ultimate responsibility for the product.
04/12/2022: Wichita, KS
A Product Marketing Manager will constantly be working on different tasks for customers at these three levels of the funnel.
02/28/2022: Eugene, OR
Product Marketing Managers call on a wide range of skills and have a broad set of business and marketing experiences to call on.
02/19/2022: Nassau, NY
Product marketing specialist must be good in excellent analytical skills and good communication and interpersonal skills.
05/03/2022: Phoenix, AZ
Product marketers will be working with product managers and executives to launch products, they must have a clear understanding of revenue projections, business metrics and financial planning.
04/21/2022: Pine Bluff, AR
Step 3: View the best colleges and universities for Product Marketing Specialist.
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