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Growth Marketing Manager
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$98k-127k (estimate)
Full Time 3 Days Ago
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Lifetime Windows and Siding is Hiring a Growth Marketing Manager Near Denver, CO

Job Type

Full-time
Description
Lifetime Windows and Siding, an established leader in home remodeling across windows, siding, bathroom remodeling, roofing, and solar, is in search of a visionary and take-charge Growth Marketing Manager to join our expanding team. Stationed in the Denver metro area, this role is pivotal for an independent, self-disciplined marketer who thrives under pressure and enjoys the challenge of leading our omnichannel lead generation strategies. With a natural sense of urgency and a knack for handling a variety of tasks, the ideal candidate will drive customer acquisition through both innovative digital and traditional marketing channels. This hybrid role offers the flexibility of working from home one day per week and is perfect for someone who is confident in their ability to manage significant marketing initiatives and collaborate effectively across departments. As our Growth Marketing Manager, you would report to the Senior Director of Marketing.
What's in it for You
  • Competitive Compensation: Salary range of $100,000-$120,000 based on experience, plus potential bonuses.
  • Comprehensive Benefits Package: Enjoy full health, vision, and dental insurance, a 401(k) plan with competitive matches, paid time off, and more.
  • Professional Autonomy: Operate in a role that respects your expertise and independence, backed by a supportive leadership team.
  • Work-Life Balance: Benefit from a hybrid work schedule and wellness stipends, ensuring a healthy balance between professional and personal life.
  • Team Building: Participate in activities like team outings, including suites at Rockies games, fostering a strong team spirit.
  • Friendly Work Environment: Work in a dog-friendly office that values comfort and a positive workplace culture.
Responsibilities
  • Omnichannel Marketing Strategy: Strategize, plan, and execute integrated marketing campaigns to grow lead flow and improve lead quality, using a mix of paid and organic social, paid search, TV, print, and SEO.
  • Data-Driven Decision Making: Utilize performance metrics to optimize campaigns, lower cost per lead (CPL), and maximize media efficiency ratio (MER) and return on ad spend (ROAS).
  • Budget Management: Lead monthly budget discussions, strategically allocate ad spend, and ensure adherence to financial guidelines.
  • Collaborative Leadership: Work closely with PR, Sales, and Field Marketing teams to enhance brand awareness and meet marketing objectives.
  • Reporting and Analytics: Provide actionable insights through weekly, monthly, and quarterly reports to stakeholders, driving continuous improvement in marketing strategies.
Qualifications
  • Extensive Marketing Experience: 6 years in B2C lead generation or growth marketing, with a proven record of scaling consumer services.
  • Educational Background: Bachelor's or higher degree in marketing, business administration/management, or a related field.
  • Technical Proficiency: Hands-on experience with Google Search Console, Analytics, WordPress, and advanced data tools like PowerBI.
  • Analytical Acumen: Exceptional analytical abilities to synthesize complex data into actionable strategies.
  • Strong Interpersonal Skills: Demonstrated success in working closely with cross-functional teams to deliver project goals.
  • Industry Knowledge: Experience in the home improvement/home services industry is highly preferred.
In the First 30 Days, Expect To
  • Orientation and Integration: Get acquainted with the landscape and engage in numerous coffee chats with Marketing Leaders to understand the organizational culture and team dynamics.
  • Role Familiarization: Gain a solid understanding of the roles and priorities of your team and key partners.
  • Active Participation: Start working on various lead generation projects, develop conceptual ideas, and provide input on optimizing current lead generation strategies.
  • Strategic Auditing: Begin auditing existing marketing strategies to enhance their effectiveness and alignment with our business goals.
Join Us
Step into a role where your skills in strategic marketing management and your drive for results will directly contribute to the growth and success of Lifetime Windows and Siding. If you are a self-starter, ready to take on significant responsibilities and lead our marketing efforts to new successes, we encourage you to apply. Feel free to reach out to our Talent Acquisition Manager Blake Prestage at blake.prestage@lifetimewindows.com with any questions.
Salary Description

$100,000 - $120,000

Job Summary

JOB TYPE

Full Time

SALARY

$98k-127k (estimate)

POST DATE

06/23/2024

EXPIRATION DATE

07/09/2024

WEBSITE

hailproofsiding.com

HEADQUARTERS

Denver, CO

SIZE

50 - 100

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The following is the career advancement route for Growth Marketing Manager positions, which can be used as a reference in future career path planning. As a Growth Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Growth Marketing Manager. You can explore the career advancement for a Growth Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Growth Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Growth Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Growth Marketing Manager job description and responsibilities

Growth marketing efforts at the startup level aren’t quite the same as growth marketing for massive, billion-dollar companies.

02/25/2022: Lawrence, MA

Boost retention by keeping a close eye on engagement and conversion rates across the entire marketing funnel — ads, landing page, email and more.

01/08/2022: Anchorage, AK

Growth marketers’ natural curiosity, combined with their full-funnel marketing skillset, means they bear a resemblance to the all-star marketers of the past — but they’re ready for the future.

02/12/2022: Johnstown, PA

The best growth marketers think about the funnel as a whole, rather than focusing on specific layers, as channel specialists might.

01/08/2022: Laramie, WY

Also, the Growth Manager most commonly reports either to the CEO, Chief Growth Officer, Head of Growth, VP of Product, or VP of Marketing.

02/17/2022: Pittsburgh, PA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Growth Marketing Manager jobs

Deep understanding of marketing subscription products.

03/12/2022: Hartford, CT

With great data available growth marketers can analyse any segment and sub-segment of users and their actions.

02/18/2022: San Jose, CA

Lead marketing efforts partnering with Product teams, to effectively promote high retention experiences globally.

01/30/2022: Davenport, IA

Marketers are now expected to have an even broader skill set that encompasses multiple business domains outside of marketing.

02/07/2022: Baton Rouge, LA

Over and above the foundational skills every digital marketer should have, the essential hard skills for a growth marketing manager are.

03/21/2022: Lawrence, MA

Step 3: View the best colleges and universities for Growth Marketing Manager.

Butler University
Carroll College
Cooper Union
High Point University
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Providence College
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