Description

Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in more than 100, 000 cities and towns located in 220 countries and regions across the globe. Every day, Hosts offer unique stays and one-of-a-kind activities that make it possible for guests to experience the world in a more authentic, connected way.

Airbnb was born with a creative spirit, and it’s one of the most defining parts of our culture. We use our curiosity and imagination to come up with unconventional solutions. These are the ideas at the core of Airbnb:

• Our community is based on connection and belonging.
• Our creativity allows us to imagine new possibilities for people.
• Our responsibility is to all of our stakeholders.
• It takes a unified team committed to our core values to embody these ideas, and our fast-moving team is committed to leading as a 21st century company.

The Location: Remote

Ideal candidate owns merchandising and marketing landing pages from start to finish independently. Can take abstract concepts to create a merchandising plan and own the planning, execution, delivery (merch strategy, cross-functional communication, landing page builds, QA, reporting and analysis). Has extremely sharp technical and product skills, and can independently build complex landing pages with flawless execution.

Job Title: Growth Marketing Manager (Merchandising)

Responsibilities:

• Lead the merchandising strategy, inventory curation, execution, optimization, and campaign reporting of marketing landing pages
• Create and execute (build, QA, troubleshoot, launch) various landing pages that adhere to Airbnb’s brand, design and legal guidelines, across multiple breakpoints and languages using Airbnb’s internal content management tool
• Collaborate with regional partners and stakeholders to localize global marketing strategies into local merchandising plans across NAMER, EMEA, LATAM and APAC
• Leverage data/insights, product features, and technical capabilities to make world-class merchandising plans and recommendations that drive conversion
• Act as a strategic thought partner to find new ways to improve the site and guest experience via merchandising strategies and product advancements
• Manually pull data and create comprehensive reporting decks with thoughtful performance insights to share with cross-functional stakeholders
• Partner with engineering and product to troubleshoot, resolve bugs, and recommend product advancements
• Partner closely with teams across creative, paid marketing, email, product, engineer, data scientists and more to foster collaboration that delivers high quality, impactful work

Qualifications:

• 8 years of relevant work experience in product merchandising and marketing
• Track record of creating successful landing pages, piloting new ideas, and measuring the impact and iterating to constantly improve
• Thrives in a fast-paced environment with frequent changes, and a desire to constantly reassess and optimize
• Self-managed with ability to work independently and successfully in ambiguous, fast-paced, and ever-changing environments
• Extremely organized, detail-oriented with sharp technical and product skills to a degree of perfection for flawless execution
• Proactive approach to managing complex situations and finding problems matched with solutions
• Delivers strategic thinking without losing sight of the tactical details and goals

Belonging & Accommodations:

Airbnb is committed to working with the best and brightest people from the broadest talent pool possible. We believe a diversity of ideas fosters innovation and engagement, and allows us to attract the best people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply. If you need assistance, or reasonable accommodation during the application and recruiting process, please connect with your talent sourcing partner.

Pay Rate Range: $75-$82/hour.

Benefits: Medical, Dental, Vision, 401K

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