256 Digital Marketing Manager Jobs in Orlando, FL
Massey Services, Inc. is Hiring a Digital Marketing Manager Near Orlando, FL
DescriptionDigital Marketing ManagerBased in Orlando, Florida, Massey Services is one of the nation’s largest and most respected service companies, with a history of providing quality service for more than three decades. Celebrating 38 consecutive years of profitable growth, Massey Services and its subsidiary organizations employ over 2,600 team members and operate approximately 2,400 vehicles that provide Residential and Commercial Pest Prevention, Termite Protection, Landscape and Irrigation Services to over 800,000 customers from 180 Service Centers throughout Florida, Georgia, Louisiana, Texas, South Carolina, North Carolina, Virginia, Tennessee and Oklahoma.
OverviewManages the digital strategy, which includes SEM, SEO and the website, for Massey Services. Develops and delivers marketing policies, practices, and strategies to attract customers to the website and drive leads from all online vehicles.
Responsibilities
- Develops, implements and leads the digital marketing strategy to increase service leads, enhance online services, identify additional digital marketing channels, attract traffic to the company website, and promote an online presence.
- Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website.
- Oversee management of digital marketing agency to ensure execution of SEM and SEO is in line with company strategy
- Develop and execute reputation management strategy
- Maintain and update/revise website
- Lead the digital marketing team in identifying and evaluating existing and new digital technologies and using analytics tools to optimize marketing campaigns and display and search advertising
- Work closely with the marketing managers and specialists to support the digital promotions of programs and events
- Analyze online statistics while identifying opportunities to optimize performance and report insights to leadership
- Plan and execute digital marketing budget; maximizing opportunity for each campaign and measuring ROI
Requirements
- Minimum of 5 years of hands-on digital marketing experience
- B.A. in marketing, business or communications
- Understanding of Word Press, Ad Words, Google Analytics and Sales Force/Marketing Cloud
- Ability to make decisions and recommendations based on analytics
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Must understand lead generation, lead conversion and lead nurturing as a business practice
- Thinks operationally and strategically, analyzes issues, uses sound judgment, generates new ideas
Massey Services is an Equal Opportunity and Drug Free Workplace
Job Summary
Full Time
$89k-118k (estimate)
04/06/2023
07/02/2024
masseyservices.com
ORMOND BEACH, FL
1,000 - 3,000
1930
Private
HARVEY MASSEY
$50M - $200M
Related Companies
About Massey Services, Inc.
Massey provides pest prevention, termite protection and landscape management services for residential and commercial sectors.
The job skills required for Digital Marketing Manager include Digital Marketing, Google Analytics, SEM, Written Communication, Lead Generation, Attention to Detail, etc. Having related job skills and expertise will give you an advantage when applying to be a Digital Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Digital Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Digital Marketing Manager positions, which can be used as a reference in future career path planning. As a Digital Marketing Manager, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing Manager. You can explore the career advancement for a Digital Marketing Manager below and select your interested title to get hiring information.
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