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Who You Are:
You are a results-driven individual with excellent communication and organizational skills, who thrives in a fast-paced environment. You know how to develop strong relationships with cross functional partners and with external agencies. You are a multi-tasker and team player who can work collaboratively. You must have a digital background, strong analytical skills, and a keen sense of the digital marketing landscape and KPI’s used to measure media. We prefer that you have Amazon experience.
As a Marketing Manager for Michael Kors launching the Amazon account and partnership, you will support all divisions (Accessories, Footwear, Ready to Wear, Men’s and Licensing) in developing 360 go-to market strategies that optimize product performance on site. You will manage how the Michael Kors brand appears on Amazon through full-funnel marketing initiatives. You will work closely with the Brand Director of Amazon to analyze selling to ensure marketing/media/advertising supports high-performing products and categories that drive profitability. You will also work in close partnership with our creative team to ensure brand standards are being met and the Amazon store is an extension to our own e-commerce site when it comes to imagery and messaging. You have a strong digital background and will also manage a daily relationship with a Retail Media agency, building out media programs.
What You’ll Do:
Paid Media Strategy & Execution:
Promotional Support:
Creative Management:
Reporting and Data Analysis:
Influencer Marketing and Events Support:
You’ll Need to Have:
We’d Love to See:
MK Perks:
At Capri, we are all responsible for creating a diverse and inclusive workplace. We try to inspire change and growth within each other and believe success is a result that comes from our differences. Capri is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally recognized protected basis prohibited by applicable law. M/D/F/V
Full Time
Retail
$141k-182k (estimate)
08/24/2024
09/21/2024
destinationkors.michaelkors.com
MIRAMAR BEACH, FL
7,500 - 15,000
2002
AIMEE CARTER
$1B - $3B
Retail