9 Web Content Designer - Level 4 - Remote Jobs in Hartford, CT
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Web Content Designer - Level 4 - Remote
$69k-86k (estimate)
Contractor | IT Outsourcing & Consulting
6 Days Ago
NovaLink Solutions LLC is Hiring a Remote Web Content Designer - Level 4 - Remote
This is YouDigital Guru. You create high-impact online experiences that change people’s lives.
Solution-Focused. You easily see problems in current processes and proactively find ways to solve them.
Data Aware. You know how to use data and user feedback to directly improve content.
Customer-centric. You understand UX and how to design digital journeys for real people.
Info Junkie. You stay on top of industry news and the latest best practices for your skillsets.
Highly Organized. You understand project planning, agile methodology, and you deliver on deadlines..
Service-Oriented. You are passionate about public service and improving experiences for citizens.
About The RoleThe Digital Website Content Writer will work closely with our cross-functional project team focused on building and improving the State of Connecticut’s websites and digital assets. Your work will involve assessing customer needs and creating high impact content for web pages, digital applications, chatbots, user guides, and other customer-facing assets. An ideal candidate should know content inside and out – how to structure it, how to write it, how to apply it in user-focused page design, and how to track its effectiveness. You must be an expert copywriter who knows how to communicate user benefits over features. And you must also show a high level of mastery of content taxonomy, SEO, service design, and optimizing customer journeys.
You will need to have a deep understanding of our audience and be able to clearly communicate how your content will address their needs. In addition, the candidate should show a command of modern content standards, and be able to clearly communicate content issues and solutions to various levels of stakeholders.
Experiences Required For This RoleWebsite Content Writing – At least 3 years of measurable experience in the following:
The engagement will be for a term of up to 12 months. All work will be performed in eight (8) hour shifts, Monday to Friday, excluding State holidays. If workflow dictates an on-site presence is not needed, consultant may work remotely. All extended remote work will need approval by Chief Digital Officer or the designated manager. Payment will be on a time and material basis and paid only for hours worked.
Use of State Resources: The contractor will be provided with a virtual desktop environment that will allow for the contractor to use their own computer to access and engage with State systems.
Security/Privacy Considerations: Information accessible by the contractor may be sensitive, confidential, or subject to the Privacy Act and/or HIPAA considerations. Contractor personnel must be familiar with and comply with the provisions of appropriate regulations and/or instructions. Signing of a confidentiality agreement will be required. Daily sign-in to the facility may be required. The contractor employee must always display an access badge while present in state facilities. A background check will be required.
RequirementsType
Category
Qualification
DescriptionCompetency
RequiredSkills
Others
Content marketing
Proficient (4-6 Years)
No
SkillsOthers
Salesforce
Proficient (4-6 Years)
No
SkillsOthers
SEO and analytics
Proficient (4-6 Years)
No
SkillsOthers
Sitecore
Proficient (4-6 Years)
No
SkillsOthers
Web content management systems
Knowledge of content management systems
Proficient (4-6 Years)
No
SkillsOthers
Writing and Editing Skills
Advanced (7-9 Years)
No
Education
Others
Bachelor's Degree
Bachelor's degree in Communications, Marketing, English, Journalism, or related field
Proficient (4-6 Years)
No
SkillsOthers
Communication skills both verbal and written
Proficient (4-6 Years)
No
Solution-Focused. You easily see problems in current processes and proactively find ways to solve them.
Data Aware. You know how to use data and user feedback to directly improve content.
Customer-centric. You understand UX and how to design digital journeys for real people.
Info Junkie. You stay on top of industry news and the latest best practices for your skillsets.
Highly Organized. You understand project planning, agile methodology, and you deliver on deadlines..
Service-Oriented. You are passionate about public service and improving experiences for citizens.
About The RoleThe Digital Website Content Writer will work closely with our cross-functional project team focused on building and improving the State of Connecticut’s websites and digital assets. Your work will involve assessing customer needs and creating high impact content for web pages, digital applications, chatbots, user guides, and other customer-facing assets. An ideal candidate should know content inside and out – how to structure it, how to write it, how to apply it in user-focused page design, and how to track its effectiveness. You must be an expert copywriter who knows how to communicate user benefits over features. And you must also show a high level of mastery of content taxonomy, SEO, service design, and optimizing customer journeys.
You will need to have a deep understanding of our audience and be able to clearly communicate how your content will address their needs. In addition, the candidate should show a command of modern content standards, and be able to clearly communicate content issues and solutions to various levels of stakeholders.
Experiences Required For This RoleWebsite Content Writing – At least 3 years of measurable experience in the following:
- Developing modern content for large websites with multiple departments and sizable portfolios of services, informational assets, and applications
- Creating high level content strategies that focus on logical taxonomies, streamlined user journeys, and human-focused design
- Planning for the discovery, analysis, segmenting, creation, delivery, tracking, and governance of content
- Aligning content with business goals, stakeholder objectives, and user needs
- Inventorying and auditing of content on a local or enterprise level
- Copywriting – a high proficiency in writing for real people and motivating them to action
- Conducting in-depth research on industry-related topics to develop original content and optimize current content
- Creating high quality content pieces that can also be used for content marketing needs, including advertising, social media, and email campaigns
- Editing content and proofreading material for errors and inconsistencies
- Conducting keyword research, developing SEO strategies, and using industry best practices to increase SERP results and build traffic to content
- Practicing both technical and on-page SEO methodologies to help build Google’s “EAT” objectives
- Developing high-impact KPIs and tracking the measurable success of content
- Using customer research and site analytics to prove that content is meeting user needs
- Defining customers’ needs and identifying content gaps that prevent successful digital experiences
- Optimizing and categorizing content to align with a service-oriented information architecture
- Working with subject matter experts to write clear text in plain language that achieves defined goals
- Reviewing and improving existing content for accuracy, legibility, accessibility, and compliance with State Content Guidelines
- Structuring content in ways that customers are used to, and knowing the difference between features and benefits
- Setting up governance models that support the maintenance of content after publishing
- Knowledge of Sitecore or a comparable CMS
- Content creation for websites
- Expert copywriting and editing skills
- Content marketing
- SEO and analytics
- Knowledge/experience with project management tools (Microsoft Office Suite, Teams, Jira)
- Effective communication skills
- High emotional intelligence
- Ability to distill complex concepts into simple ideas
- Deadline-driven and able to handle simultaneous tasks, using prioritization models and team communication tools
- Comfort in suggesting better strategies or pointing out risks in current development efforts
- Dependable, organized, and equally able to work independently as well as in cross-functional team environments
- Supporting teammates’ skills and behaviors through development and delivery
- Communication and collaboration with multiple departments and stakeholders
- Creative and analytical thinking with strong problem-solving skills
- Judgment in dealing effectively and diplomatically with government staff
- Ability to maintain strict confidentiality
- Proficient in Sitecore 10.2
- Bachelor's degree in UX, Web Design, Communications, Marketing, English, Journalism, or related field
- 3 years of website content writing for a company or institution in a full-time role with defined project-driven goals
- Proficient in Digital content standards and plain language guidelines
- Experience with chatbots, search consoles, and helpdesk services
- Proficiency with content tools, especially development, inventory/auditing, and SEO tools
- A portfolio of published online content
- Industry certification in a field-related discipline
- 1 year of experience using customer relationship management platforms such as Salesforce
- 1 year of experience using Google Analytics (preferable GA4)
- 1 year of experience using data dashboard software like Power Bi
The engagement will be for a term of up to 12 months. All work will be performed in eight (8) hour shifts, Monday to Friday, excluding State holidays. If workflow dictates an on-site presence is not needed, consultant may work remotely. All extended remote work will need approval by Chief Digital Officer or the designated manager. Payment will be on a time and material basis and paid only for hours worked.
Use of State Resources: The contractor will be provided with a virtual desktop environment that will allow for the contractor to use their own computer to access and engage with State systems.
Security/Privacy Considerations: Information accessible by the contractor may be sensitive, confidential, or subject to the Privacy Act and/or HIPAA considerations. Contractor personnel must be familiar with and comply with the provisions of appropriate regulations and/or instructions. Signing of a confidentiality agreement will be required. Daily sign-in to the facility may be required. The contractor employee must always display an access badge while present in state facilities. A background check will be required.
RequirementsType
Category
Qualification
DescriptionCompetency
RequiredSkills
Others
Content marketing
Proficient (4-6 Years)
No
SkillsOthers
Salesforce
Proficient (4-6 Years)
No
SkillsOthers
SEO and analytics
Proficient (4-6 Years)
No
SkillsOthers
Sitecore
Proficient (4-6 Years)
No
SkillsOthers
Web content management systems
Knowledge of content management systems
Proficient (4-6 Years)
No
SkillsOthers
Writing and Editing Skills
Advanced (7-9 Years)
No
Education
Others
Bachelor's Degree
Bachelor's degree in Communications, Marketing, English, Journalism, or related field
Proficient (4-6 Years)
No
SkillsOthers
Communication skills both verbal and written
Proficient (4-6 Years)
No
Job Summary
JOB TYPE
Contractor
INDUSTRY
IT Outsourcing & Consulting
SALARY
$69k-86k (estimate)
POST DATE
06/20/2024
EXPIRATION DATE
07/10/2024
WEBSITE
novalink-solutions.com
HEADQUARTERS
PEACHTREE CORNERS, GA
SIZE
50 - 100
FOUNDED
2003
CEO
HUU PHAN
REVENUE
$10M - $50M
INDUSTRY
IT Outsourcing & Consulting
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