111 Content Marketing Manager Jobs in Jersey, NJ
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Optimizely is Hiring a Content Marketing Manager Near Jersey, NJ
At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution.
We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands. Our innovation and excellence have earned us numerous recognitions as a leader by industry analysts such as Gartner, Forrester, and IDC, reinforcing our role as a trailblazer in MarTech.
At our core, we believe work is about more than just numbers - it's about the people. Our culture is dynamic and constantly evolving, shaped by every employee, their actions and their stories. With over 1500 Optimizers spread across 12 global locations, our diverse team embodies the "One Optimizely" spirit, emphasizing collaboration and continuous improvement, while fostering a culture where every voice is heard and valued.
Join us and become part of a company that's empowering people to unlock their digital potential!
To get a sneak peek into our culture, find us on Instagram: @optimizely
Introduction
We’re looking for a superstar Content Marketing Manager to join our fast-growing Marketing team. If you love creating high quality and engaging content, this role is for you! This is a hybrid position requiring at least two days in the office.
We at Optimizely believe that content is at the heart of every digital experience. We as a Content Team are on a mission to create exceptional content that educates, informs and delights our target audiences.
Job Responsibilities
Develop and implement comprehensive content marketing campaigns aligned with overall business goals.
Conduct thorough audience research to best understand your target audience and their needs.
Create quality, engaging, and relevant content for various channels, including blog posts, articles, email campaigns, newsletters, and more.
Collaborate with cross-functional teams and subject matter experts to create integrated and compelling content.
Maintain and reinforce messaging, brand voice, and tone.
Implement effective content distribution strategies to reach and engage the target audience.
Optimize content for SEO and work closely with the SEO lead to improve search rankings.
Monitor and analyze content performance using relevant tools and metrics.
Provide regular reports on key performance indicators (KPIs) and adjust strategies for growth optimization.
Knowledge and Experience
4-5 years' experience in content marketing, with a strong portfolio
Exceptional writing and editing skills, with an ability to adapt content to different styles and tones
Proficiency in SEO best practice and content optimization. Familiarity with SEO tools (Ahrefs, SEMrush etc) and keyword research
Proficiency in using content management systems and related tools (Google Analytics)
Familiarity with AI tools and using AI to enhance the content creation process
Strong analytical skills and the ability to derive actionable insights from data
Education
BA in Marketing, Communications, Journalism or related field (or equivalent)
Competencies
Optimizely is committed to a diverse and inclusive workplace. Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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Job Summary
Full Time
$99k-126k (estimate)
06/13/2024
06/26/2024
sirey.com
San Francisco, CA
<25
Related Companies
The job skills required for Content Marketing Manager include Marketing Communications, Content Marketing, Insight, Google Analytics, Collaboration, Content Creation, etc. Having related job skills and expertise will give you an advantage when applying to be a Content Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Content Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Content Marketing Manager positions, which can be used as a reference in future career path planning. As a Content Marketing Manager, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Content Marketing Manager. You can explore the career advancement for a Content Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Content Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Content Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Content Marketing Manager job description and responsibilities
They are responsible for the management of the creation and production of online and offline marketing content.
02/27/2022: Anchorage, AK
The person responsible for a brand’s content comes across various daily activities that challenge their decisiveness, accountability, and, when faced with a tight deadline, stress resistance.
03/11/2022: Stamford, CT
The job description of a typical product marketing manager entails leading the marketing team, conducting market research, devising and executing a marketing strategy, and ensuring a stable product launch, among other things (more on this later).
03/13/2022: Santa Fe, NM
Marketing managers also need a deep understanding of the addressable market, target audience, and how the product or service they are promoting helps solve customers' pain points.
03/25/2022: Green Bay, WI
BMarketing managers directly contribute to the growth of the business.
03/27/2022: Boston, MA
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Content Marketing Manager jobs
Not all content managers will physically produce and publish each piece of content.
01/11/2022: Des Moines, IA
Most marketers understand the need for high quality content and they know that businesses today are being asked to become publishers.
01/14/2022: Saint Paul, MN
Marketers employ outside contracted copywriters to create entire pieces or assist the content marketer with creation.
02/06/2022: Killeen, TX
Content marketers can be successful without using fancy tools.
03/07/2022: Nashville, TN
Marketing managers provide cross-functional leadership.
03/28/2022: Portsmouth, OH
Step 3: View the best colleges and universities for Content Marketing Manager.
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