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Paula's Choice Skincare
Seattle, WA | Full Time
$199k-260k (estimate)
6 Days Ago
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Director of Global Brand Marketing
$199k-260k (estimate)
Full Time | Durable Manufacturing 6 Days Ago
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Paula's Choice Skincare is Hiring a Director of Global Brand Marketing Near Seattle, WA

Paula's Choice is Your Right Choice!Paula's Choice is a leading multinational skincare brand with over 28 years in the industry! Our mission is to empower people around the world with the knowledge and products they need to achieve their own definition of beauty. We're looking for passionate and talented people to join our team as we continue to revolutionize the beauty industry.
Paula's Choice is committed to diversity! Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. We hope you agree. If you share our values and our enthusiasm for empowering people to achieve their own definition of beautiful, Paula's Choice could be a wonderful fit for you.
What we offer you*:
  • A robust benefits package including health, vision, dental, retirement and more
  • Flexible spending account, Employee assistance program
  • Fitness perks, meditation app membership, and more
  • Product samples and discounts
  • Generous PTO
  • Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post)
  • Great location – for roles that are hybrid or fully onsite, we're in the heart of Seattle's beautiful International District
  • Did we mention we're a dog-friendly office?
  • Please note these benefits are only available to full-time Paula's Choice employees. 
In addition to our core benefits outlined above, here's some additional reasons you should consider a career at Paula's Choice:
  • We're committed to innovation – we're constantly developing new and innovative products that are based on the latest scientific research.
  • We're customer centric – we believe that our customers deserve the best possible products and services.
  • We're a diverse and inclusive workplace – we value diversity and inclusion in all aspects of our business and have committed to learning along the way. We believe that our employees' unique perspectives and experiences make us a stronger company.
  • We're passionate about making a difference – we believe that beauty is more than just skin deep. We're committed to using our platform to share research, education, and skin positivity.
If you're looking for a career where you can make a real difference, join Paula's Choice today! We're looking for talented and passionate individuals to help us change the world one face at a time.How you'll have an impact at Paula's Choice:You will drive the ideation and execution of 360° go-to-market plans for core campaigns new launches by working cross-functionally with teams including Product Development, Trade Marketing, Merchandising, Regulatory, Digital Marketing, PR, Social, Influencer, Global, Creative, and Key Accounts.
As a Director of Global Brand Marketing, a typical day might include a mix of the following:
  • Developing new product launch plans, core product campaigns, evergreen marketing and brand activations.
  • Owning campaign concepts messaging, storytelling & messaging evolution, content strategy, paid media assets, in-store assets, e-commerce assets, press releases, influencer guidelines and activation concepts.
  • Responsible for the development and deployment of launch toolkits.
  • Developing new product campaigns for launch sustained plans for A launches.
  • Designing global go-to-market consumer engagement frameworks for new launches and brand support campaigns, laddering up to campaign concept and authentically connecting the brand to global target audiences.
  • Working closely with Creative, Product, and US channel leads to ensure the marketing idea comes through effectively and cohesively through the marketing funnel in a strong 360 plan.
  • Delivering storytelling for marketing that ladders up to the brand point of difference.
  • Developing advertising content strategy to align with US media plan and platforms.
  • Partnering with creative and wholesale teams to drive brand concepting for visual merchandising.
  • Developing clear & thoughtful creative briefs for internal and external content team to create best-in-class assets.
  • Contributing to content creation process with clear feedback & strategic direction.
  • Creating and updating the Brand marketing calendar including new product launches, re-support, brand moments.
  • Partnering with regional and channel leads to develop a deep understanding of market and customer segment opportunities to create campaigns that drive revenue goals.
  • Driving global calendar adoption.
  • Developing market-specific campaign kits limited edition skus.
The Details:
  • Location: We are based in Seattle, and although we are looking nationally, local candidates are preferred
  • Hours: Typically, business hours but with flexibility to global time zones and extended hours as needed
  • Physical requirements: Ability to both sit for long periods of time & handle long periods of screen time
  • Travel requirements: Up to 15%
What you'll bring to the table:
  • 10 years marketing experience.
  • Experience working in prestige beauty, luxury or fashion industries, with a deep understanding of the skincare market.
  • Demonstrated creativity and ability to generate new ideas and work with creative teams to break through in the market.
  • Experience with wholesale partners, e-commerce, and understanding of the omnichannel dynamic to develop relevant and effective marketing.
  • Excellent communication, presentation and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
  • Demonstrated experience in providing marketing thought leadership—taking consumer insight and using it to drive thinking and strategic decisions.
What can help you really stand out:
  • You are a consumer-obsessed integrated marketing leader who knows how to cut through the noise of a cluttered landscape.
Approximate Salary Range Based on Experience and Location:$165,000 - $185,000 USD/annuallyPaula's Choice Skincare determines the pay for positions using local, national, and industry-specific survey data. We evaluate external and internal equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company. Our posted salary range is based on national data and may be refined for a candidate's region/town/cost of living.
For new hires, we strive to make competitive offers allowing the new employee room for future growth. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget. This position is also eligible for participation in the company discretionary bonus plan.
Paula's Choice Skincare is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law.
We are committed to create a workplace that is inclusive of all. Where everyone feels empowered to bring their full authentic self to work. Where embracing cultural differences, accepting others without bias, and antiracism are reflexes, not an initiative.
Please note:At any time, with or without notice, Paula's Choice reserves the right to add/delete/change the position's requirements.If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at careers@paulaschoice.com. This email is intended for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.We take your privacy seriously. For details please see our Privacy Notice.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Durable Manufacturing

SALARY

$199k-260k (estimate)

POST DATE

06/20/2024

EXPIRATION DATE

07/17/2024

WEBSITE

paulaschoice.com

HEADQUARTERS

SEATTLE, WA

SIZE

100 - 200

FOUNDED

1995

CEO

PAULA BEGOUN

REVENUE

$50M - $200M

INDUSTRY

Durable Manufacturing

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About Paula's Choice Skincare

WE CREATE SKIN CARE THAT'S SHOCKINGLY STRAIGHTFORWARD #TRUTHINBEAUTY Paula's Choice Skincare is a multinational organization that is over 26 years strong! Paula's Choice is an industry leader recognized for our integrity and commitment to delivering the highest quality skincare products to our customers. We question ingredients, follow the facts and stand up for the customer, because we're on this journey together. If you've been looking for a home where you can make a significant impact, have your ideas celebrated and work with some of the most talented professionals in the industry...this co...uld be the opportunity you've been dreaming of! WHAT WE VALUE: We stand for inclusivity and anti-racism. We are a culture of feedback. We put our customers first. We thrive on change. We reach success together. PERKS INCLUDE: +3 medical plans to choose from +Dental +Vision +Short term & long term disability +Paid parental leave +401k match contributions +Paid time off for volunteering +LEED-certified headquarters +Plant trees to offset business travel carbon emissions +Generous time off policy + Employee Assistance Program +Fitness perks +Meditation app membership +Free & discounted products +Dog friendly office More
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