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SEO Manager (Hybrid)
$109k-140k (estimate)
Full Time | Durable Manufacturing 6 Days Ago
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PINKERTON | Comprehensive Risk Management is Hiring a SEO Manager (Hybrid) Near Ann Arbor, MI

We are as invested in your career as you are.
As you navigate through these uncertain times, know that Pinkerton has been a stable, thriving corporation for over 170 years. As recognized leaders around the globe in the corporate risk management industry, you can rest assured that joining us now means moving to a future-looking company. We are here today, will be here tomorrow, and are a thriving community of over 2,000 risk management professionals.
This is just one of the several exciting career opportunities that are currently available.
Job SummaryThe SEO Manager plays a key role in enhancing Pinkerton's online presence and visibility. As an integral part of Pinkerton's growth team, the SEO Manager will develop, implement, and oversee comprehensive SEO strategies that increase organic search traffic and drive conversations. This position will have a hybrid work schedule (in office/remote) located in Ann Arbor, MI or Miami, FL.
Essential Functions
  • Represent Pinkerton's core values of integrity, vigilance, and excellence.
  • Develop and execute successful SEO strategies to improve search rankings and drive organic traffic.
  • Conduct keyword research to guide content teams and optimize website content and landing pages.
  • Direct off-page optimization projects (e.g. link-building) and collaborate with content creators to ensure quality SEO content.
  • Monitor, analyze, and report on performance metrics, such as click-through rates, conversion rates, and website traffic to identify areas for improvement.
  • Stay updated with the latest SEO trends, search algorithm updates, and industry best practices.
  • Collaborate with Pinkerton's Growth team, Information Technology, and third-party digital marketing agencies to ensure cohesive and integrated marketing campaigns.
  • Manage and improve SEO strategies, directly resulting in lead conversion optimization.
  • Recommend changes to website architecture, UX/UI, content, linking, and other factors to improve SEO positions for target keywords.
  • Develop measurable key performance indicators and deliver status reports, business metrics, and business plans.
  • All other duties, as assigned.
Education, Experience, And CertificationsBachelor's degree in marketing, information technology, or related field preferred. Three years or more of proven SEO experience with a strong portfolio of successful SEO projects. Pinkerton is an inclusive employer who seeks candidates with diverse backgrounds, experiences, and perspectives.
Competencies
  • Proven experience in delivering increased traffic and improving search engine result pages rankings.
  • In-depth knowledge of standard SEO tools (e.g. Google Ads, SEMRush, and Ahrefs) and familiarity with content management systems and analytics tools (e.g. Google Analytics and CrazyEgg).
  • Experience with SEO reporting.
  • Demonstrated ability to work independently and manage time effectively, as well as collaboratively with a creative team.
  • Adaptable to the external environment and as the organization evolves.
  • Able to manage multiple projects simultaneously with competing priorities and deadlines.
  • Excellent written, verbal, and presentation skills.
  • Able to analyze complex situations and recommend solutions.
  • Commitment to staying informed on the evolving landscape of SEO.
  • Computer skills; Microsoft Office and operations-based technology platforms.
Working ConditionsWith or without reasonable accommodation, requires the physical and mental capacity to effectively perform all essential functions;
  • Exposure to sensitive and confidential information.
  • Regular computer usage.
  • Occasional reaching and lifting of small objects and operating office equipment.
  • Ability to adjust focus between close and distance vision.
  • Frequent sitting and/or walking.
  • Travel, as required.
Pinkerton is an equal opportunity employer to all applicants and positions without regard to race/ethnicity, color, national origin, ancestry, sex/gender, gender identity/expression, sexual orientation, marital/prenatal status, pregnancy/childbirth or related conditions, religion, creed, age, disability, genetic information, veteran status, or any protected status by local, state, federal or country-specific law.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Durable Manufacturing

SALARY

$109k-140k (estimate)

POST DATE

06/22/2024

EXPIRATION DATE

07/20/2024

WEBSITE

pinkerton.com

HEADQUARTERS

OMAHA, NE

SIZE

200 - 500

FOUNDED

1850

TYPE

Private

CEO

JOHN L PINKERTON

REVENUE

$200M - $500M

INDUSTRY

Durable Manufacturing

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If you are interested in becoming a SEO Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a SEO Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on SEO Manager job description and responsibilities

Responsible for managing an SEO team of people.

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Provide substantial, relevant and engaging content for users.

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Discuss strategies and the current status of the project.

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Create regular reports detailing the overall results of their SEO efforts.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on SEO Manager jobs

Need to have a basic understanding of HTML and CSS.

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5-7 years of experience in planning and implementing a successful SEO strategy.

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Get Familiar with SEO and SEM Concepts.

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Requires a Bachelors' Degree.

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Proven experience as SEO Manager, SEM Manager or similar role.

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Step 3: View the best colleges and universities for SEO Manager.

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