Marketing Manager

We offer competitive salaries, full benefits package, Paid Time Off, and opportunities for professional growth.

Pinnacle Treatment Centers is a growing leader in addiction treatment services. We provide care across the nation touching the lives of more than 35,000 patients daily. Our mission is to remove all barriers to recovery and transform individuals, families, and communities with treatment that works. Our employees believe we are creating a better world where lives and communities are made whole again through comprehensive treatment.

As a Marketing Manager, you will represent the marketing team to the field via email, teams, and regularly scheduled calls across all regions. You will serve as project manager for new marketing requests coming from the field or as directed by the Director of Marketing. You will manage projects relating to the department's activities, including collateral development, content development, advertising, public relations, social media, sponsorships and digital. You will help to create content for social media, company website, and marketing efforts by regular communication with the field and community relations team (ex. Patient success stories and internal national awareness month activities). You will also help support the work of the community relations team with activities such as creating and identifying promo items and collateral needs, securing approval on sponsorships, reviewing conference opportunities, and creating event materials, and helping with community educational programs such as Fentanyl awareness and signs of an overdose/NARCAN training.

Benefits:

• 18 days PTO (Paid Time Off)
• 401k with company match
• Company sponsored ongoing training and certification opportunities.
• Full comprehensive benefits package including medical, dental, vision, short term disability, long term disability and accident insurance.
• Substance Use Disorder Treatment and Recovery Loan Repayment Program (STAR LRP)
• Discounted tuition and scholarships through Capella University

Requirements:

• Proven record of progressive sales and/or new business development, including developing and maintaining marketing strategies.
• Three (3) years of experience in a similar position and/or in behavioral healthcare.
• Three (3) years experience in marketing management or similar roles, with a proven record of accomplishment in marketing campaigns, digital marketing, and brand management.
• Must possess a current valid driver’s license in good standing in state of employment and be insurable by the designated carrier. This role is required to drive for company purposes.
• Travel at a minimum of 15% will be required to conduct site visits, attend meetings and conferences.

Preferred

• Bachelor’s degree in marketing, communications, or business from an accredited college or university

Responsibilities:

• Work closely with the community relations team, internal stakeholders, external agencies, and vendors to manage marketing initiatives.
• Ensure brand messages are consistent across all channels.
• Lead the execution of marketing externally focused materials including brochures and sales sheets.
• Assist with content creation (copy, photography, video) for all marketing channels, creating opportunities to highlight teammates, positive milestones, and patient stories.
• Identify and coordinate resources and team members per marketing initiative.
• Develop editorial calendar based on external and internal recognition events, industry highlights, and organization differentiators.
• Identify and make the most out of brand building and sponsorship opportunities.
• Manage all projects to budget, overseeing vendor invoices and payment communication.
• Other duties as assigned.

Join our team. Join our mission.

Experience

• Proven record of progressive sales and/or new business development, including developing and maintaining marketing strategies. Three (3) years of experience in a similar position and/or in behavioral healthcare. Three (3) years experience in marketing management or similar roles, with a proven record of accomplishment in marketing campaigns, digital marketing, and brand management.

Education

• High School/GED or better

• Bachelors or better

Behaviors

• Leader: Inspires teammates to follow them
• Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
• Team Player: Works well as a member of a group
• Dedicated: Devoted to a task or purpose with loyalty or integrity

Motivations

• Goal Completion: Inspired to perform well by the completion of tasks
• Peer Recognition: Inspired to perform well by the praise of coworkers
• Self-Starter: Inspired to perform without outside help
• Entrepreneurial Spirit: Inspired to perform well by an ability to drive new ventures within the business
• Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization