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Associate Director, Media Planning & Strategy
Publicis Groupe New York, NY
$141k-182k (estimate)
Full Time | Business Services 2 Months Ago
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Publicis Groupe is Hiring an Associate Director, Media Planning & Strategy Near New York, NY

Company Description

About Zenith: Zenith is The ROI Agency, we succeed when our clients succeed. We have a simple strategy: motivate our people, deliver great work, and delight our clients. Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent. We're constantly striving to create a winning culture and we're delighted that 91% of our people would recommend us as a great place to work. We are single mindedly focused on delivering great work. We have a consistent track record of making our clients' communications more effective. Our goal is to achieve commercial marketing success. We don't set out to win awards but see them as a function of great work. Our greatest credential is our client list. Every day we work on challenging business and communication issues, in partnership with great client marketing teams. We are proud to have worked with many of our clients for 10 years or more and are equally proud of our new relationships. To learn more, visit www.zenithmedia.com

Job Description

Zenith looking for an entrepreneurial and talented Associate Media Director, Strategy to manage the day-to-day Global Media Strategy & Communication for a high profile and fast-paced account. This person will lead a team in the development and stewardship of global media strategies for client’s business. The AMD effectively leverages experience, knowledge, and skills to push fresh thinking while balancing client, agency, and team needs with the assistance of the VP/SVP/EVP. This position reports directly to the VP/SVP, Strategy.

Role Objectives:

  • Implement effective global marketing strategies fusing the global client media briefs with overall marketing objectives
  • Develop planning objectives that align with and elevate the client’s marketing and business goals
  • Act as the cross-team leader across different markets, integrating all aspects of media to define and execute campaigns
  • Establish and grow client relationships by demonstrating an understanding of industry and client business issues
  • Work with internal investment teams to gauge media performance and KPIs to determine the extent to which the original objectives and strategies were met
  • Consolidate global learnings to inform on strategic and investment approaches
  • Following detailed instructions and using established procedures, completes work in a detailed and complete manner
  • Work cross-market with local and Global teams
  • Provide job performance feedback to subordinates to manage career trajectory of the junior staff and make recommendations to management
  • Responsible for managing projects and resources for all aspects impacting the client’s business
  • Participates in the recruitment and selection of junior staff
  • Mentor and guide direct reports to ensure proper education for advancement
  • Lead by example assisting in all levels of the planning and activation process
  • Effectively communicate across all levels and be willing to adopt new skills
  • Detailed awareness of media landscape, trends, challenges and competition
  • Strong knowledge of all cross-channel media, with a drive for curiosity and passion for the client’s business

Qualifications

  • B.A. or B.S., preferably in Marketing, Advertising, or related field
  • 6 years of media planning experience
  • 2 years of experience managing junior staff
  • Agency experience highly preferred
  • Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization Software, Social Tracking tools, comScore, Prisma, Mbox, MRI/GfK, GWI
  • Ability to translate data into well-articulated and actionable ideas 
  • Strong written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation
  • Minimal supervision, relies on experience/ judgment
  • Resource for others in resolution of complex problems/issues
  • Excellent management, motivational, organizational, interpersonal and quantitative/analytical skills
  • Detail-oriented and proven ability to thrive in a fast paced environment
  • Demonstrate ability to learn new propriety software and processes quickly and proficiently
  • Understanding of Activation/Negotiation team functions
  • Manage projects, resources, stakeholders, and participants
  • Orient, train, assign and review the work of subordinates
  • Be a resource to others in the resolution of complex problems/issues

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $115,000 - $120,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/29/2024

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Job Summary

JOB TYPE

Full Time

INDUSTRY

Business Services

SALARY

$141k-182k (estimate)

POST DATE

07/10/2024

EXPIRATION DATE

09/09/2024

WEBSITE

publicisgroupe.com

HEADQUARTERS

CHICAGO, IL

SIZE

15,000 - 50,000

FOUNDED

1926

CEO

DAVID PENSKI

REVENUE

$50M - $200M

INDUSTRY

Business Services

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