1 Go To Market Strategy Manager, Display Software & Services Job in Ridgefield, NJ
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Go To Market Strategy Manager, Display Software & Services
$137k-180k (estimate)
Full Time | Wholesale
1 Month Ago
Samsung Electronics America Inc. is Hiring a Go To Market Strategy Manager, Display Software & Services Near Ridgefield, NJ
Position SummaryHeadquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.
People | Excellence | Change | Integrity | Co-prosperity
We are currently seeking a Go To Market (GTM) Strategy Manager to join our dynamic team in Ridgefield Park, NJ.
The GTM Strategy Manager is accountable for managing the go-to-market strategy for Visual Experience Transformation (VXT), Samsung’s content management software solution, and related offerings. This person will build the value proposition and go-to-market strategy framework across a broad market segmentation, in support of a growing software business. Data analysis will be central to decision making, as demand generation plans are tested and assessed for effectiveness. This person will be expected to work cross functionally, collaborating with internal teams including but not limited to Sales and Integrated Marketing.
Role And ResponsibilitiesEssential Duties:
People | Excellence | Change | Integrity | Co-prosperity
We are currently seeking a Go To Market (GTM) Strategy Manager to join our dynamic team in Ridgefield Park, NJ.
The GTM Strategy Manager is accountable for managing the go-to-market strategy for Visual Experience Transformation (VXT), Samsung’s content management software solution, and related offerings. This person will build the value proposition and go-to-market strategy framework across a broad market segmentation, in support of a growing software business. Data analysis will be central to decision making, as demand generation plans are tested and assessed for effectiveness. This person will be expected to work cross functionally, collaborating with internal teams including but not limited to Sales and Integrated Marketing.
Role And ResponsibilitiesEssential Duties:
- Develop/present GTM frame, including value proposition, various market segments. Map out the optimal customer journey and design strategy accordingly. Effectively communicate to and mobilize internal resources accordingly.
- Collaborate closely with Integrated Marketing on utilization of budget, campaign execution, and monitoring results. Decision maker on continued investment or strategic pivot based on results.
- Monitor customer activation and utilization of self-service free trial. Test various tactics to maximize conversion rate.
- Manage quarter-over-quarter program results. Analyze effectiveness based on pre-defined success measures. Decision maker on continued investment or strategic pivot based on results. Establish plans to improve and gain organizational support.
- Manage the promotion roadmap and work with PM counterparts on funding and forecast.
- Determine positioning for peripheral service offerings, as they are launched.
- Develop a deep understanding of customer pain points and motivators specific to digital display.
- Analyze sales results and identify deficiencies in the marketing funnel. Establish plans to improve.
- Responsible for the successful enablement of channel sales teams. Host educational webinars regularly. Attend sales team workshops and training sessions.
- Process-oriented and data-driven, experience using data analysis to support business decision making
- Leadership and collaboration skills to drive performance laterally within the organization
- Strong utilization of MS PowerPoint; ability to use the tool to create and communicate a product strategy narrative
- Comfort and aptitude for oral presentation to executive audiences
- Experience in consumer or SMB marketing disciplines
- Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.
- Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Job Summary
JOB TYPE
Full Time
INDUSTRY
Wholesale
SALARY
$137k-180k (estimate)
POST DATE
06/02/2024
EXPIRATION DATE
07/16/2024
WEBSITE
samsung.com
HEADQUARTERS
RIDGEFIELD PARK, NJ
SIZE
15,000 - 50,000
FOUNDED
1991
TYPE
Private
CEO
YOUNG HOON EOM
REVENUE
$1B - $3B
INDUSTRY
Wholesale
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About Samsung Electronics America Inc.
SSI is a manufacturer and distributor of semiconductors for automotive, telecommunication and consumer electronics industries.
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