About Gray Television:
Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WAFF:
WAFF is the dominant television and digital media station in the Tennessee Valley. For 70 years WAFF has served its 11-county DMA and is North Alabama's most trusted source for news and weather we cover breaking news and weather all with a heart for the community. Visithttps://www.waff.com/to learn more.
Job Summary/Description:
WAFF, Gray Television's NBC affiliate in Huntsville, AL has an immediate opening for a Senior Account Executive to join our team of integrated marketing/advertising professionals. At WAFF, we help our clients "find and keep their very best customers" through the use of effective research, marketing, and advertising. If you have media sales experience and see yourself as a high-energy creative individual who likes working with people, this could be your opportunity to make more money at the #1 media company in Huntsville, AL.
Duties/Responsible for (but not limited to) the following:
- Consistently prospect for new revenue opportunities
- Close new business and meet sales goals set by WAFF
- Up-sell current clients by engaging them in the full product line of WAFF/Gray offerings
- Create custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast and all of Gray Television's Digital products
- Seek opportunities to expand relationships with clients by taking an active role in understanding their business needs and competitive landscape
- Make Decisions and solve problems independently to support customer needs
- Use Matrix to manage day-to-day activity, pipeline, and forecasts
Qualifications/Requirements:
•Bachelor's Degree
•2 years of Media Sales Experience, OR a background or education in Business
•Excellent writing and communication skills
•Ability to work independently and manage your time effectively
•Ability to use creativity to solve problems
•Ability to develop campaigns and motivate others
•A real desire to understand your clients and their businesses
•A thirst for ongoing learning: advertising, marketing, television, digital
•Experience selling digital products/strategies including audience targeting, social media and OTT
•Excellent knowledge of presentation software, MS Office products, and CRM software
•Must meet the Gray Television driving requirements and have a valid driver's license
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopening, you may type in the job title, station call letters, or click on "apply now" , upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal )
WAFF-TV/Gray Television, Inc. is a drug-free company
Additional Info:
Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.
Gray Television encourages all new employees to fully vaccinate against the coronavirus before the first workday.