54 Director of Marketing Jobs in Austin, TX
Shipwell is Hiring a Director of Marketing Near Austin, TX
Our CultureShipwell is a fast-paced, high-energy start-up that strives to build the future of shipping every day. Diversity of thought and cross-department collaboration is very important to us. We deliver open, honest, careful communication and work as hard as we play. We create & deliver solutions that are revolutionizing the industry, which brings excitement and purpose to our work. If you are looking for a place that will help you tap into your best work-self and give you hands-on experience building something big, then we invite you to come and build the future of shipping with us!
About the RoleAs the Director of Marketing, you'll lead the charge in crafting and executing innovative marketing plans to propel Shipwell to new heights. This role is perfect for a passionate marketing player-coach who thrives on staying ahead of the curve and achieving measurable results.
What you'll do when you get here:
- Lead Marketing Strategy:
- Conduct market research and competitor analysis to understand the software landscape and target audience.
- Develop and implement comprehensive marketing plans that align with the company's overall business goals.
- Set marketing objectives and key performance indicators (KPIs) to measure success.
- Manage Small Marketing Team:
- Build, lead, and motivate a high-performing marketing team, including vendors with diverse skill sets (content marketing, social media, SEO, etc.).
- Delegate tasks effectively and provide coaching and mentorship to marketing team members.
- Foster a collaborative and results-oriented marketing department culture.
- Drive Brand Awareness and Demand Generation:
- Oversee the development and execution of marketing campaigns across various channels (digital, content, social media, PR) to generate brand awareness and leads.
- Manage the marketing budget and allocate resources strategically to maximize return on investment (ROI).
- Analyze marketing campaign performance and make data-driven decisions for continuous improvement.
- Product Marketing and Launches:
- Develop and execute go-to-market strategies for new software products.
- Collaborate with product development teams to ensure messaging aligns with product features and benefits.
- Manage product positioning and messaging across all marketing materials.
- Channel/Partner Marketing:
- Develop and oversee marketing programs specifically designed for channel partners.
- Build and maintain strong relationships with channel partners to maximize their effectiveness in selling the software.
- Stay Ahead of the Curve:
- Stay informed about the latest marketing trends and technologies.
- Identify and implement innovative marketing strategies to stay ahead of the competition.
- Continuously monitor the marketing landscape and adapt strategies as needed.
- Metrics & Reporting:
- Track and analyze marketing campaign performance using data analytics tools.
- Generate reports to measure marketing ROI and present findings to company leadership.
- Use data insights to inform future marketing strategies and tactics.
- BA/BS degree in communications, marketing, PR, journalism or a related field
- 9 years experience in marketing
- 4 years as a marketing director leading teams
- Proven success in driving impact in previous positions
- Experience leading strategy and execution of marketing campaigns
- Analytical and creative thinking
- Thorough knowledge of web analytics (Google Analytics)
- Experience using Salesforce
- Logistics industry experience
- Enjoy working remotely with the added perk of a home office reimbursement
- Unlimited Paid Time Off (PTO)
- A robust healthcare package that includes medical, dental & vision benefits, short-term and long-term disability, AD&S coverage, and flexible/health savings accounts
- 401K program where Shipwell matches up to 4%
- A yearly learning and development budget
- Subsidized internet, cell phone, fitness, and educational reimbursements
- Virtual team-building events where fun and connection take center stage
- Join a vibrant, inclusive workplace shaped by friendly, talented individuals
- Receive a technology package, including a MacBook Pro
- Employee Recognition Program to celebrate and incentivize hard work and success!
Shipwell is an equal opportunity employer and welcomes all qualified applicants regardless of race, ethnicity, religion, gender, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristic protected by law. We celebrate diversity and believe that experience comes in different forms. Diversity in our team makes for better problem-solving, more creative thinking, and ultimately, a better product and company culture.
Even more important than your resume is a clear demonstration of impact, dedication, and the ability to thrive in a fast-paced and collaborative environment. Shipwell strives to have an inclusive work environment; so if you are hard-working & good at what you do, then please come as you are. We want you to contribute, grow, & learn at Shipwell.
We are looking forward to adding new perspectives to our team!
For more information about Shipwell visit shipwell.com, or connect with us on Twitter @shipwell, LinkedIn, and Facebook.com/Shipwellinc
Job Summary
Full Time
Transportation
$164k-209k (estimate)
06/21/2024
07/18/2024
shipwell.com
AUSTIN, TX
100 - 200
2016
GREGORY PRICE
<$5M
Transportation
Related Companies
The job skills required for Director of Marketing include Insight, Marketing Plans, Collaboration, Marketing Communications, Problem Solving, Product Marketing, etc. Having related job skills and expertise will give you an advantage when applying to be a Director of Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director of Marketing. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Director of Marketing positions, which can be used as a reference in future career path planning. As a Director of Marketing, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director of Marketing. You can explore the career advancement for a Director of Marketing below and select your interested title to get hiring information.
If you are interested in becoming a Director of Marketing, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Director of Marketing for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Director of Marketing job description and responsibilities
A Marketing Director must be able to read and understand the marketplace and adjust plans accordingly.
02/05/2022: Reading, PA
A Marketing Director reports to the Chief Marketing Officer.
01/03/2022: Birmingham, AL
The marketing director leads and guides the efforts of the marketing department.
02/04/2022: Reno, NV
They prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget and analyze the market and competitors.
01/14/2022: Fort Smith, AR
They typically manage marketing of a business, organization, particular product or group of products.
01/02/2022: Chico, CA
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Director of Marketing jobs
The director of marketing generally has at least five to 10 years of applicable experience.
01/09/2022: Orange, CA
Organizations focused on growth will want to hire a Marketing Director who understands the value of digital advertising and the landscape of platforms that exist.
02/22/2022: Saint Louis, MO
Experience with digital marketing forms such as social media marketing and content marketing, required.
01/26/2022: Lafayette, LA
Director of Marketing are often required to oversee and facilitate the activities of several different departments and offices.
03/12/2022: Lawrence, MA
Director of Marketing requires some amount of technical expertise and experience.
02/28/2022: Charleston, SC
Step 3: View the best colleges and universities for Director of Marketing.
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