7 Regional Marketing Manager, AMER Jobs in Miami, FL
SORT BY
T
T
M
S
W
W
W
Regional Marketing Manager, AMER
$102k-133k (estimate)
Full Time | Transportation
1 Week Ago
Skyscanner is Hiring a Regional Marketing Manager, AMER Near Miami, FL
About The RoleWe're expanding our presence in the AMER region and are on the lookout for a Regional Marketing Manager. In this crucial role, you’ll be at the helm of identifying and managing growth opportunities for key markets in the region, considering local nuances and market trends. You’ll be responsible for generating incremental growth, challenging the status quo to achieve business objectives and an expert with channel execution and local activations in a global structure.
You’ll work closely with the regional channel and local commercial leads, and with the Product team, leaning on each other’s expertise, to align the local strategy with broader business objectives, aiming for a cohesive and seamless end-to-end user experience in keeping with our core value of putting travellers first.
Reporting to the Head of Geo Growth, you'll have a dotted line to the global Social & Community and PR channel leads,
If you're a marketing professional with broad channel experience, with some experience in social media and PR and passion for the AMER region and strategic initiatives, apply now to shape our presence in these markets and be a key player in our brand's growth
Your ResponsibilitiesDrive Regional Growth Through Localised Marketing
You’ll work closely with the regional channel and local commercial leads, and with the Product team, leaning on each other’s expertise, to align the local strategy with broader business objectives, aiming for a cohesive and seamless end-to-end user experience in keeping with our core value of putting travellers first.
Reporting to the Head of Geo Growth, you'll have a dotted line to the global Social & Community and PR channel leads,
If you're a marketing professional with broad channel experience, with some experience in social media and PR and passion for the AMER region and strategic initiatives, apply now to shape our presence in these markets and be a key player in our brand's growth
Your ResponsibilitiesDrive Regional Growth Through Localised Marketing
- Continuously identify and develop business opportunities tailored to key local markets based on insights and aligned with global objectives, working closely with regional channel leads to ideate, recommend and optimise key initiatives and their impact based
- Working closely with existing teams and build on earned channel strategies (Social Media & PR) to ensure maximum relevance and impact across the region
- Craft and orchestrate high-impact regional marketing plans spanning campaigns, content, PR, social and more to bring opportunities to life
- Leverage regional channel expertise to inform tactical decisions based on past ROI and impact, whilst owning the final call on tactics for your focus markets
- Work closely with regional leads to obtain central team budgets and/or additional funding through convincing business cases focused on optimising impact
- Own the local calendars, campaigns, and merchandising. Partner on relevant content creation such as SEO and CRM. Shape selected PR, social media, and CRM initiatives
- Work with global marketing teams to integrate global initiatives into local calendar
- Adopt a test and learn approach to innovate and quickly assess potential impact
- Champion cross-functional collaboration with product, commercial and marketing teams
- Help optimise Geo Growth's operating model to better serve local needs
- Develop and share deep expertise on regional traveller needs, competitors, trends and opportunities, across all verticals
- Monitor regional performance, report and translate local insights into actionable strategies to drive short and long-term impact
- Represent regional needs and voice across the organisation
- Enhance localisation relevance by refining content and surfacing product experience gaps
- Expertise in regional digital marketing and ideally have experience in social media and PR
- In-house experience from preferably a fast-paced product or tech company
- In-depth knowledge of AMER region and local markets
- Analytical thinking and data-driven decision-making
- Strong leadership, cross-functional collaboration and team management abilities
- Testing and optimisation mindset
- Problem-solving mentality with a bias for action
- Relevant degree in marketing, communications, business or related field
- Native to country/region
- Fluent in English and preferably in Spanish too
Job Summary
JOB TYPE
Full Time
INDUSTRY
Transportation
SALARY
$102k-133k (estimate)
POST DATE
06/24/2024
EXPIRATION DATE
08/17/2024
WEBSITE
skyscanner.com
HEADQUARTERS
MIAMI, FL
SIZE
25 - 50
FOUNDED
2014
CEO
RRYAN J DOVE
REVENUE
$10M - $50M
INDUSTRY
Transportation
Related Companies
About Skyscanner
SKYSCANNER LIMITED is a publishing company based out of United Kingdom.
Show more
Similar Jobs
Popular Articles
Top 10 Things to Avoid Putting on a Job Application
Read Article
How to Describe Your Education in a Resume
Read Article
How to Write a Memorable Cover Letter in 5 Ways
Read Article
4 Personal Finance Tips to Make During Job Transition
Read Article
4 Best Camera Setups for Interview
Read Article
Keeping a Job Search Journal: 9 Types of Journaling You Can Do
Read Article
