Marketing, Sales and Executive Assistant

Company Overview:

Join the team of a leading player in the boat and yacht industry. Our company stands as the premier marine dealership, specializing in the sales and service of engines, propulsion systems, generators, and accessories across Florida, the Southeastern US, and the Caribbean. We are committed to revolutionizing the boat and yacht service experience by setting elevated standards in quality service, responsiveness, and communication. Our vision is to become the unparalleled leader in the industry by integrating technology and innovation to enhance the customer experience.

Position Overview:

We are in search of a dynamic and versatile individual to assume the role of Marketing and Sales Executive Assistant. Reporting directly to the President/Owner, this position carries company-wide responsibilities across all locations, with the opportunity to engage in other ventures supported by the company's owner. As the Marketing and Sales Executive Assistant, you will play a pivotal role in our marketing and sales initiatives while also providing executive assistance to the President/Owner. This multifaceted role involves building relationships with our customers, coordinating marketing campaigns, spearheading sales initiatives, managing our internet presence, and overseeing various administrative tasks to ensure seamless operations.

The ideal candidate for this role is goal-oriented, bringing creativity, innovation, and adaptability to the table to drive our business forward and make a significant impact on sales growth. You must be able to work autonomously, make informed decisions, and become a trusted resource for the President in handling key responsibilities. While an experience individual is beneficial, we are open to considering the ‘right’ ambitious person with less experience who demonstrate strong discipline, a clear vision and willingness to be coached up to success. However, an interest for boating and yachts is a must.

Key Responsibilities:

Collaboration: Work closely with the service, sales, and parts teams to develop and execute sales and marketing strategies across various mediums, including digital and traditional channels.

Campaign Management: Develop and implement marketing campaigns targeting existing and potential customers, leveraging diverse platforms to achieve measurable results.

Branding, Design and Materials: Enhance our brand and design across the entire customer experience including design, from business cards and stationary to website and social media.

Outside Sales: Forge new relationships, while nurture existing, by visiting marinas, boat dealers, boat builders, government entities, and commercial businesses to drive sales and service revenue.

Online Marketplaces: Create and manage presence in online marketplaces such as Amazon and Facebook marketplace to drive direct sales.

Trade Show Coordination: Take charge of planning and executing promotional events, trade shows, and conferences to boost brand visibility and generate leads.

Market Research: Conduct thorough market research and competitor analysis to identify industry trends, opportunities, and challenges.

Technology Utilization: Utilize various marketing technologies and design platforms to enhance our online presence and marketing collateral.

Analytics and PPC: Experience with using Google and other analytics platforms to promote business to improve both organic and pay-per-click advertising results.

Administrative Support: Manage administrative tasks for company ownership, including calendar management, travel arrangements, expense tracking, and correspondence.

Budget: Develop an appropriate budget with a solid marketing plan for approval by the President and manage to that budget while delivering results.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field preferred.

Experience in marketing and/or sales support roles, ideally within the marine industry.

Strong organizational skills and ability to prioritize tasks effectively to meet deadlines.

Excellent written and verbal communication skills, with the ability to interact professionally with internal teams and external stakeholders.

Proficiency in Microsoft Office Suite and marketing software/tools (e.g., CRM systems, email marketing platforms, social media management tools).

Design experience with industry-standard applications and platforms for development of website and traditional marketing materials.

Attention to detail and proactive problem-solving skills.

Ability to maintain confidentiality and handle sensitive information discreetly.

Seeking candidates interested in long-term position.

Our hours are 7:30-4:00 Monday-Friday. However, occasional evenings or weekends may be required for special events, promotions or needs arise.

By joining our team, you'll be part of a forward-thinking company dedicated to reshaping the boat and yacht service landscape. If you're ready to make a splash in the industry and contribute to our ambitious goals, we invite you to apply today!

Job Type: Full-time

Pay: $42,000.00 - $56,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Experience:

• Microsoft Excel: 1 year (Preferred)
• Microsoft Powerpoint: 1 year (Preferred)

Ability to Commute:

• Saint Petersburg, FL 33709 (Preferred)

Ability to Relocate:

• Saint Petersburg, FL 33709: Relocate before starting work (Required)

Work Location: In person