Location: [New York]

Company Overview: Mantra Technologies is a leading innovator in the tech industry, providing cutting-edge solutions to businesses worldwide. We are looking for a creative and results-driven Digital Marketer to join our dynamic team. This role is pivotal in enhancing our online presence and driving our digital marketing initiatives to new heights.

Key Responsibilities:

• Develop and Implement Digital Marketing Strategies:
• Create and execute comprehensive digital marketing plans that align with the company's goals and objectives.
• Use various digital marketing channels including SEO, SEM, social media, email marketing, and content marketing.
• Content Creation and Management:
• Develop engaging and relevant content for websites, blogs, social media platforms, and email campaigns.
• Collaborate with the design team to create visually appealing graphics and videos.
• SEO and SEM Management:
• Optimize website content for search engines to improve organic search rankings.
• Manage pay-per-click (PPC) campaigns on platforms like Google AdWords to drive targeted traffic.
• Social Media Management:
• Develop and implement social media strategies to increase brand awareness and engagement.
• Monitor and analyze social media performance using analytics tools, and adjust strategies as needed.
• Email Marketing:
• Plan and execute email marketing campaigns, including newsletters, promotional offers, and automated workflows.
• Analyze campaign performance and optimize for better open and click-through rates.
• Analytics and Reporting:
• Track and measure the performance of all digital marketing campaigns using tools like Google Analytics, SEMrush, and others.
• Provide regular reports on campaign performance, insights, and recommendations for improvement.
• Collaboration and Communication:
• Work closely with the sales and product teams to ensure marketing strategies are aligned with business objectives.
• Communicate effectively with team members, stakeholders, and clients to deliver successful marketing campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 2-4 years of experience in digital marketing or a related role.
• Proficiency in digital marketing tools and platforms such as Google AdWords, Google Analytics, Facebook Ads, LinkedIn Ads, etc.
• Strong understanding of SEO, SEM, social media, email marketing, and content marketing principles.
• Excellent written and verbal communication skills.
• Ability to analyze data and provide actionable insights.
• Creative mindset with the ability to think outside the box and develop innovative marketing strategies.
• Strong organizational skills and attention to detail.
• Ability to work independently and as part of a team.

Preferred Skills:

• Experience with marketing automation tools such as HubSpot, Marketo, or Mailchimp.
• Knowledge of HTML, CSS, and basic web design principles.
• Familiarity with graphic design software such as Adobe Creative Suite.

Benefits:

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Flexible working hours and remote work options.
• Opportunities for professional development and career growth.
• Collaborative and inclusive work environment.

Join Mantra Technologies and be part of a team that’s shaping the future of digital innovation!

Job Type: Full-time

Pay: $44,146.14 - $53,165.25 per year

Benefits:

• Flexible schedule

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Experience:

• Marketing: 2 years (Preferred)

Ability to Commute:

• New York, NY 10005 (Required)

Ability to Relocate:

• New York, NY 10005: Relocate before starting work (Required)

Work Location: In person