Our client is seeking a Senior Lead Generation Specialist who is experienced in sales and relationship management.

The successful candidate will be accountable for driving referral leads for their San Mateo clinic, which opened in November of 2019 and is actively growing awareness within the San Francisco Bay Area (SFBA).

The ideal candidate is a people person and sales expert and is equally comfortable collaborating with leadership, clinicians and various referral sources and audiences within the community.

This is an exempt, full-time hybrid position located in their San Mateo, CA office. This position requires flexibility for traveling within the SFBA for outreach and business development meetings.

Responsibilities:

• Establishing, managing, and maintaining relationships with referral sources such as mental health providers, school professionals and other medical professionals.
• Working with data and within CRM systems (i.e. Salesforce) to track outreach, leads and referrals from outreach sources.
• Write communications to key referral sources.
• Promote clinical practice and outreach to parents, educators, and other key audiences.
• Manage all correspondence including outreach, thank you notes, and coordination of referral presentations (collaborating with clinicians).
• Be available to represent the organization and clinical offerings at events.
• Enhance and implement training to the clinical team related to referrals, outreach and communication.
• Manage robust professional development and parent workshop offerings including the development of related marketing materials, presentation skills coaching and financial reporting.
• Communicate detailed knowledge of mental health professional development and parent workshops to key stakeholders.
• Collaborate with colleagues in the Marketing and Communications department, support and inform strategy and audience for Clinical Marketing campaigns including digital and email marketing, promotional materials, conference programs, participant handouts, and signage.
• Influence development and implementation of marketing plans for clinical practice and specific clinical programs, including email and outreach campaigns.

Qualifications:

• BA/BS degree in communications, marketing, business, or related field.
• 3-5 years’ experience in healthcare, medical or medical practice sales, or a related field with demonstrated creativity in referral and lead generation.
• Experience leading planning, organizing, and marketing events.
• Experience using CRM systems, such as Salesforce.
• Must be highly organized, proactive, resourceful, and able to juggle multiple tasks and workflow changes, while meeting deadlines in a fast-paced environment.
• Strong written and verbal communication skills.
• Ability to take initiative, and work both independently and as part of a dynamic team.
• Ability to work at events that may occur after normal business hours.

Special Considerations:

Please upload your resume and cover letter during the application process.

The anticipated salary range for this position is $85,000-$110,000 annually.

The salary range for the position is posted. Factors such as candidate's work experience, education/training, job-related skills, internal peer equity, as well as market and business considerations affect the salary offered within this range. In addition, this salary may be subject to a geographic adjustment (according to a specific city and state and depending on the role), if an authorization is granted to work outside of the location listed in this posting.

Our client is an equal opportunity employer and does not discriminate in employment based on race, religion (including religious dress and grooming practices), color, sex/gender (including pregnancy, childbirth, breastfeeding or related medical conditions), sex stereotype, gender identity/gender expression/transgender (including whether or not you are transitioning or have transitioned) and sexual orientation; national origin (including language use restrictions and possession of a driver's license issued to persons unable to prove their presence in the United States is authorized under federal law [Vehicle Code section 12801.9]); ancestry, physical or mental disability, medical condition, genetic information/characteristics, marital status/registered domestic partner status, age (40 and over), sexual orientation, military or veteran status, or any other basis protected by federal, state or local law or ordinance or regulation.