Role Overview :

The Enterprise Marketing Operations team is looking for a Marketing Enablement Advisor to spearhead a holistic learning and development strategy for our Marketing talent.

This individual will be critical to directly influencing our employee net promoter score (eNPS).

Building off existing programs, you will define the evolved strategy and identify key partners / learning platforms (internal external) to best execute the strategy across Marketing.

You will have the opportunity to partner closely with senior marketing leaders across Centers of Excellence and business marketing, our marketing culture and engagement committee, Chief of Staff, and HR business partners to transform the Marketing function.

Key Responsibilities :

Develop and activate a holistic learning and development strategy that prepares and inspires new and tenured Marketing talent :

Continue to partner with HR leadership to deliver a comprehensive onboarding journey to make new hires feel valued, welcomed, prepared and empowered for long term success

Lead and project manage the Marketing on site Orientation event for our new hires

Partner with internal and external learning vendors / solutions to deliver learning pathways that target skill development for critical areas of focus

Leverage enterprise resources to develop a new marketing mentoring program that drives connectivity and engagement across the function

Create and activate a new talent marketplace to solve key business problems and foster new learning experiences across marketing

As needed, develop team-specific training and learning roadmaps to address core skill gaps / opportunities

Own and manage the annual Marketing mentorship program

Own and manage the Marketing Learning Center Iris page as the primary hub for all things Learning and Development

Manage existing vendor relationships and identify new partnerships to enhance learning opportunities throughout marketing

Establish and monitor Marketing Enablement KPIs to track progress and drive continuous improvement

Lead the learning and development process for 1-2 key identified Marketing Operations programs / process that would Marketing organization needs to be trained on.

Core Qualifications / Competencies should include :

Candidate should possess a BA and have at least 5 years of relevant work experience (MBA preferred)

In-depth knowledge of Marketing trends and best practices across the healthcare category and broader business landscape

Knowledge of training and talent development strategies and best practices

Strong analytical and problem-solving skills with the ability to anticipate future needs from current information

Ability to organize and manage multiple priorities and / or projects using appropriate methodologies and tools

Excellent oral, written communication, and presentation skills; Ability to present complex information in succinct, meaningful ways

Ability to foster collaboration, value others’ perspectives and gain support throughout the organization

Adaptable, flexible and able to lead / manage through change

Proven track record of delivering impactful and sustainable results

Strong business acumen, with proven ability to leverage knowledge base and resources to quickly come up to speed in new areas

Ability to work from a Cigna office 3 days a week, as requested by the business

Additional Competencies :

Proficiency in MS Office Suite, in particular Excel and PowerPoint

Goal-oriented and personally accountable; resourceful and self-directed

Extremely detail oriented, with excellent organizational skills

Should work well under pressure and able to keep up in a fast-paced environment.

Ability to lead, influence and / or indirectly manage up or down as necessary

Experience leading talent development and / or training initiatives

Last updated : 2024-06-20