About The Role

The RealReal is seeking a Staff Product Manager to lead our Growth team in driving new customer acquisition and activation through on site and data driven marketing initiatives.
In this role you will drive innovation, enable marketing spend optimization, and partner with our marketing teams to shape the future of our marketing data and technology strategy. You will drive the conceptual and technical development of product ideas from end to end, including creating business cases, prioritizing scope ruthlessly, and working directly with a full stack development team on a daily basis. Manage multiple engineering teams and data science collaborators. You will also be responsible for stakeholder management, providing thought leadership, and partnering across functional areas and other product teams to launch initiatives that deliver value to the customer and our business.

What You Get To Do Every Day

• Lead a Product Management function focused on conceiving, building, and launching user-focused, high-quality products that grow our seller base

• Work closely with engineering, design, and business leadership to define our product vision and strategy across your product areas, and deliver tangible business outcomes

• Execute efficiently in a fast-paced, fluid environment where change is constant and creativity is a must

• Write technical requirements, manage technical backlogs, and effectively prioritize new features vs. tech debt. Work with a full-stack engineering team to build world-class products that eliminate workflow friction, maximize output, and improve employee experience

What You Bring To The Role

Minimum Requirements:

• 7 years of Product Management experience with relevant experience in a growth and or marketing technology role

• Deep understanding of a wide range of marketing technologies and platforms including CRM, marketing automation, measurement and attribution analytics, personalization, bid optimization, media ad platforms, content management and AI driven solutions

• Solid technical background with understanding and/or hands-on experience in software development and web technologies.

• Self-motivated and thrive in a fast-paced environment, working independently and execute on several major initiatives at a time

• Proven ability to lead and influence cross-functional teams without formal authority

• Strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions, recommendations, and drive actions.

• Exceptional written and verbal communication skills even in areas of high technical complexity.

• Demonstrated ability to develop product and marketing strategies and effectively communicate recommendations to executive management.

• Proven track record of leading multiple squads and cross-functional teams.

• Actively mentors and develops product management talent.

• Bonus if experience leading teams of product managers

• Must have a great understanding and empathy for The RealReal customers and be their advocate

Preferred Requirements:

• Familiarity with and experience optimizing conversion passback data and scores for ad platforms (Google, meta, TikTok) etc.

• Experience and examples of work with AI/ ML

• Experience with implementation of multi-touch attribution and media mix modeling

• Experience working with Salesforce marketing cloud, Google Suite of Tools

• Expertise in data privacy regulations and compliance with ability to navigate complex data governance requirements

Compensation, Benefits, Perks

• Employee Stock Purchase Plan

• 401K with Company Match

• Medical, Dental & Vision Insurance

• Paid Parental Leave

• Unlimited Discretionary Time Off (DTO)* and 10 Paid Company Holidays

• • Unlimited DTO with Manager approval

The expected salary range for this role is $164,204.00-$190,000.00. To determine starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal parity. Additionally, salary is just one component of TRR’s total rewards package. Depending on role, employees may also be eligible for a bonus program, incentive pay and benefits.

The RealReal is the world’s largest online marketplace for authenticated, resale luxury goods, with more than 30 million members. With a rigorous authentication process overseen by experts, The RealReal provides a safe and reliable platform for consumers to buy and sell their luxury items. We have hundreds of in-house gemologists, horologists and brand authenticators who inspect thousands of items each day. As a sustainable company, we give new life to pieces by thousands of brands across numerous categories—including women's and men's fashion, fine jewelry and watches, art and home—in support of the circular economy. We make selling effortless with free virtual appointments, in-home pickup, drop-off and direct shipping. We do all of the work for consignors, including authenticating, using AI and machine learning to determine optimal pricing, photographing and listing their items, as well as handling shipping and customer service. At our 13 retail locations, including our twelve shoppable stores, customers can sell, meet with our experts and receive free valuations.