• Develop, manage, and measure the success of digital campaigns through Google AdWords and the Meta Business Suite using relevant targeting and content creation.
• Maintain social media content calendars for season markets and monitor venue and tour social accounts for accuracy and shareable content. 
• Process and track marketing invoices. 
• Prepare ad pack documentation for each event to be used in tour and venue settlements. 
• Assist the Director of Marketing and Public Relations to plan and execute ad plans. 
• Execute measurement and analysis of marketing plans to identify key trends and opportunities to increase ticket sales. 
• Communicate and manage venue relationships; responding to requests, planning ad campaigns, and monitoring announce, presale, and on sale schedules accordingly.
• Establish press prospects by writing and distributing press releases and coordinating interviews. 
• Develop grassroots marketing opportunities with local market organizations and media.
• Other duties as assigned.
• Record and distribute daily sales reports (wraps) for upcoming performances, monitoring sales trends and marketing ROI.

Qualifications

• Bachelor’s degree in marketing, or related field.
• High attention to detail and excellent organizational skills.
• Self-motivated with the ability to work independently and as a part of a team.
• Confident and articulate communicator with excellent oral and written skills.
• Basic knowledge of design principles and software (Adobe Creative Suite; Canva; Microsoft Office)
• At least 1 year of prior experience in marketing or public relations.

About The Roberts Group

The Roberts Group (TRG) began operations in 1999. Since the birth of the Company, the emphasis has been on the development of theatrical-based Subscription Series in secondary markets.

TRG has a vast history of presenting touring theatrical events in markets of all shapes and sizes including such titles as Wicked, Hamilton, The Lion King, The Book of Mormon, Cats, The Illusionists, Chicago, Jersey Boys, Les Miserables, Mamma Mia!, Michael Flatley’s Lord of The Dance, Cabaret, The Producers, Rent, Annie, Disney’s Beauty and the Beast, Mannheim Steamroller’s Christmas, Riverdance and Stomp among many others.

TRG has strong, long-standing relationships with key booking agencies in New York, Los Angeles, and Nashville. In addition to operating Subscription Series, TRG also has a long history of presenting non-theatrical programming including musical artists such as Johnny Mathis, Ann Murray, Kenny Rogers, Frankie Valli and The Oak Ridge Boys. Other special events include David Copperfield, The Price is Right Live, Celtic Woman, Walking with Dinosaurs, Wild Kratts LIVE, Daniel Tiger’s Neighborhood LIVE, Bluey's Big Play, Alton Brown, David Sedaris, and Neil deGrasse Tyson, as well as other complimentary programming.

TRG continues to expand its operations into the coming years forging new relationships and expanding its current artist roster targeting those artists that would be appropriate for proscenium theatre settings.