22 Campaign Manager Jobs in Atlanta, GA
The Weather Channel is Hiring a Campaign Manager Near Atlanta, GA
Company Description
The Weather Company (TWC) is made up of The Weather Channel® television network, The Weather Channel digital properties, WSI, and Weather Underground. The Weather Channel is based in Atlanta and is seen in more than 100 million U.S. households. TWCC also operates Weatherscan®, a 24-hour all-local weather network; The Weather Channel Radio Network; and The Weather Channel HD. The most popular source of weather news and information, TWCC properties reach 60 million monthly Web consumers (weather.com and Desktop) and 30 million monthly mobile users (mobile Web and applications) and offers the second most popular mobile app on all smartphones. WSI, headquartered in Andover, MA, primarily provides business-to-business weather services, particularly for the media, aviation, marine and energy sectors. Online weather service Weather Underground is based in San Francisco, and has developed the world’s largest network of personal weather stations. TWCC is owned by a consortium made up of NBC Universal and the private equity firms The Blackstone Group and Bain Capital.
Since 1982, The Weather Channel has brought timely weather information to the world. Beginning as a 24-hour, 7 day television network devoted entirely to weather, it has expanded across several mediums to bring the breaking weather to its viewers and users.
Consistently rated in the Top Five for News, Entertainment, and Information web sites by Media Metrix (formerly PC Meter), weather.com features current conditions and forecasts for over 98,000 locations worldwide, along with local and regional radars. The site currently features weather-related news and lifestyle stories, which will be enhanced over time. Many maps and other features available on the domestic cable television are also at one's fingertips, along with weather-related news, educational material, a weather glossary, a storm encyclopedia, and seasonal features.
Job Description
The Campaign Manager is a key contributor to the Sales Organization, responsible for the successful execution of ad campaigns on all platforms. This is a multidisciplinary position, blending elements of technology, product configuration, analysis and troubleshooting, advertising, operations, and process control.
Responsibilities:
- Provide Strategic Guidance to Sales on ad product usage, campaign setup and performance expectations.
- Continuously monitor campaign performance and provide sales and clients with upsell and optimization recommendations. Ensure flawless campaign execution for all ad campaigns under management.
- Proactively monitor micro level traffic and provide optimization recommendations to maximize delivery and revenue for advertising campaigns.
- Establish and maintain strong relationships within the Sales organization.
Qualifications
Qualifications:
- Bachelor's degree in Math, Engineering, Finance or similar discipline or equivalent experience.
- Minimum of 3 years managing complex operational processes in online advertising or related industry.
- Strong project management skills.
- Excellent written and verbal presentation skills.
- Strong knowledge of campaign lifecycle management, ad sales process and familiarity with online advertising ecosystem; exceptional understanding of ad systems and technologies including Doubleclick, Operative, Yieldex or similar systems and technologies.
Additional Information
This role will support the Ad Sales employee population and we highly desire candidates to apply who have experience currently or in recent past supporting Ad Sales groups.
Job Summary
Full Time
$102k-133k (estimate)
03/14/2024
08/21/2024
The job skills required for Campaign Manager include Project Management, Presentation, Advertising, etc. Having related job skills and expertise will give you an advantage when applying to be a Campaign Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Campaign Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Campaign Manager positions, which can be used as a reference in future career path planning. As a Campaign Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Campaign Manager. You can explore the career advancement for a Campaign Manager below and select your interested title to get hiring information.
If you are interested in becoming a Campaign Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Campaign Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Campaign Manager job description and responsibilities
They usually work closely with sales, sales ops and external agencies to execute marketing campaigns and measure and report on their effectiveness.
02/14/2022: Melbourne, FL
Responsible for devising and running marketing campaigns or events.
03/19/2022: Sioux City, IA
Formulate and run marketing campaigns for products, services or events that target consumers or other organizations.
04/07/2022: Pittsfield, MA
Manage a campaign execution team, working closely with Account Managers and Client Development representatives to ensure client needs are met and expectations exceeded.
02/05/2022: Little Rock, AR
Launching new products to site and managing the delivery of the NPD campaign strategy.
04/01/2022: Cedar Falls, IA
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Campaign Manager jobs
Have proven experience of managing B2B and B2C campaigns.
04/17/2022: Huntington, WV
Experience with user-focused and/or customer-focused campaigns preferred.
02/05/2022: Springfield, OH
Step 3: View the best colleges and universities for Campaign Manager.
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