Community Relations and Education Specialist

Santa Maria Wisdom Center

DIVISION: Enhanced Care Management and Community Supports Programs

LOCATION: Santa Barbara and San Luis Obispo Counties

HIRING RATE: $23.00 - $28.50/hourly

Responsibilities

The Community Relations and Education Specialist plays a pivotal role in enhancing community engagement, promoting educational initiatives, and generating referrals for the Adult Day Health Care (ADHC)/Community-Based Adult Services (CBAS) and CalAIM programs. This position requires a dynamic individual with excellent communication skills, a deep understanding of community outreach strategies, and a passion for educating diverse populations about healthcare services and resources. Experience in Managed Care Plans is preferred.

SPECIFIC DUTIES

- Develop and implement comprehensive outreach plans to increase awareness of ADHC/CBAS and CalAIM programs within the community.

- Establish and maintain relationships with community organizations, senior centers, healthcare providers, and other stakeholders to promote program services.

- Organize and participate in community events, health fairs, and informational sessions to engage with target populations.

- Collaborate with marketing and communications teams to create promotional materials and campaigns tailored to diverse communities.

2. Education and Training:

- Develop educational materials and resources to inform participants, caregivers, and community members about program eligibility, benefits, and available services.

- Conduct training sessions for staff, participants, and caregivers on program requirements, benefits, and relevant healthcare topics.

- Provide ongoing education and support to program participants and their families regarding health management, preventive care, and community resources.

- Utilize various educational platforms, including workshops, webinars, and printed materials, to reach different learning preferences within the community.

3. Program Advocacy:

- Advocate for the needs of program participants and their families by representing their interests in community forums, policy discussions, and advocacy campaigns.

- Collaborate with advocacy organizations, policymakers, and community leaders to influence policies and regulations that impact ADHC/CBAS and CalAIM programs.

- Monitor legislative and regulatory developments related to healthcare and long-term care services, and communicate updates to relevant stakeholders.

- Serve as a liaison between program participants, caregivers, and program administrators to address concerns, provide feedback, and advocate for improvements in service delivery.

4. Referral Generation:

- Develop and implement strategies to generate referrals for ADHC/CBAS and CalAIM programs from healthcare providers, social service agencies, and community organizations.

- Establish referral networks and partnerships with healthcare professionals, case managers, and other stakeholders to facilitate program enrollment and participation.

- Educate referral sources about program benefits, eligibility criteria, and referral processes through presentations, meetings, and written materials.

- Track and monitor referral sources, referral volume, and conversion rates to evaluate the effectiveness of referral generation efforts.

5. Data Collection and Evaluation:

- Collect and analyze data on community outreach activities, educational initiatives, referral generation, and program utilization to assess effectiveness and identify areas for improvement.

- Prepare reports and presentations summarizing outreach efforts, referral outcomes, and program engagement metrics for program stakeholders and funders.

- Utilize feedback from participants, caregivers, referral sources, and community partners to refine outreach strategies and enhance program services.

ACCOUNTABILITY AND REVIEW

Position Reports To: Director of CalAIM Programs

Performance Review: First Quarter of employment, then Annual thereafter

DIRECT REPORTS

Number of employees receiving work direction: Zero (0)

Position titles reporting to position: Zero (0)

Minimum Qualifications

KNOWLEDGE AND SKILLS

• Experience working in community outreach, health education, or advocacy roles, preferably in the healthcare or social services sector.
• Knowledge of healthcare delivery systems, long-term care services, and programs for older adults and individuals with disabilities.
• Strong communication skills, including the ability to communicate effectively with diverse populations and present information in engaging formats.
• Ability to work independently and collaboratively in a fast-paced environment, managing multiple priorities and deadlines.
• Proficiency in Google Office suite and experience with data analysis and reporting tools.
• Commitment to promoting health equity, cultural competence, and inclusivity in all aspects of program outreach and education.Working knowledge of managed care, health plan product lines (HMO, PPO, Medicare, Medi-Cal, etc.)-
• Proven ability to prioritize and organize multi-faceted/multiple responsibilities simultaneously in a fast paced, changing environment while meeting deadlines and turnaround time requirements
• Ability to keep an elevated level of confidence and discretion when dealing with sensitive matters relating to providers, members, business plans, strategies and other sensitive information is required
• Must be ethical and possess the ability to remain impartial and objective
• Personal & Professional Qualities
• Punctuality, creativity, self-motivation
• Professional appearance and conduct
• Conceptual and “big picture” understanding
• Able to function independently under time constraints
• Willing to learn and develop new responsibilities and skills
• Good organization, critical thinking, and critical thinking skills
• Must be detail-oriented and able to work autonomously but also as a team member
• Should have effective, interpersonal communication and customer service skills

Education And Experience

• Bachelor's degree in public health, health education, social work, or related field (Master's degree preferred).
• Marketing, community relations, community education experience required

What We Offer

Health, Dental, Vision, Paid Sick, Vacation and Holidays.

PHYSICAL DEMANDS, ENVIRONMENTAL CONDITIONS, EQUIPMENT

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Potential physical demands include but are not limited to: walking, climbing stairs, handling, finger/grasp/feel objects and equipment, reaching, communicating, being mobile, repetitive motions, visual activity, driving, and entering buildings. Comfortable working in a pet-friendly environment is required. If an accommodation is needed, please inform the hiring manager and Human Resources Department.

Will provide the center with a health examination, signed by a physician and a TB clearance which is not more than12 months prior to employment.

EQUAL EMPLOYMENT OPPORTUNITY

SM Wisdom Center is committed and proud to provide equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, sexual orientation, national or ethnic origin, age, disability or status as a veteran.

Job Type: Full-time

Pay: $23.00 - $28.50 per hour

Expected hours: 40 per week

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Day shift
• Evening shift
• Monday to Friday
• Morning shift
• Weekends as needed

License/Certification:

• Driver's License (Required)

Ability to Commute:

• Santa Maria, CA 93455 (Required)

Ability to Relocate:

• Santa Maria, CA 93455: Relocate before starting work (Required)

Work Location: Hybrid remote in Santa Maria, CA 93455