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The Zimmerman Agency is seeking an experienced, creative, and motivated Social Media Marketing Specialist to join our marketing team.
In this position, you will play a pivotal role in executing, tracking and optimizing paid social media campaigns for our clients to help them achieve their company's marketing and business objectives. Reporting to the Director of Social Media, you will also work closely with other team members to manage paid social media campaigns that drive brand awareness, engagement, and conversions across various social media platforms.
We are looking for someone with a strong understanding of Facebook, Instagram, TikTok, LinkedIn, Pinterest, X and Snapchat. The ideal candidate can perform tasks independently, proactively and takes ownership to ensure a successful completion and timely delivery of all tasks.
JOB ROLES AND RESPONSIBILITIES:
align with brand guidelines and resonate with the target audience to maximize
campaign performance.
and ad placements on a daily basis to ensure optimal ROI. Share insights and
recommendations with the team to adapt strategies.
advertising efforts on website traffic, leads, and sales.
of the paid strategy.
into an organic social media feed.
adapt strategies accordingly.
to assess the success of campaigns and make data-driven recommendations
for improvements.
REQUIREMENTS
management tools: Meta, TikTok, LinkedIn, Snapchat, Pinterest, and Twitter.
performance.
technologies in the social media advertising space.
identify insights and make data-driven optimizations.
teams to develop and execute advertising strategies.
multiple projects and deadlines.
marketing are a plus.
Full Time
$52k-65k (estimate)
06/18/2024
07/06/2024
The following is the career advancement route for Social Media Marketing Specialist positions, which can be used as a reference in future career path planning. As a Social Media Marketing Specialist, it can be promoted into senior positions as a Social Media Analyst that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Social Media Marketing Specialist. You can explore the career advancement for a Social Media Marketing Specialist below and select your interested title to get hiring information.