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About Toptal
Toptal is a global network of top talent in business, design, and technology that enables companies to scale their teams, on-demand. With $200 million in annual revenue and team members based around the globe, Toptal is the world’s largest fully remote workforce.
We take the best elements of virtual teams and combine them with a support structure that encourages innovation, social interaction, and fun. We see no borders, move at a fast pace, and are never afraid to break the mold.
Job Summary:
As a Growth Marketing Strategist, you will be responsible for defining growth strategies and tactics that drive user acquisition and retention for Toptal. Your primary focus will be to collaborate with the relevant team members within the Marketing Strategy team to formulate strong growth marketing strategies and tactics that relate directly to the marketing initiatives that need them. You will also work very closely with members of our Performance Marketing team, Creative Strategists, Growth Product Managers, and Market Insights Managers to decide which growth strategies and tactics will be most effective for any given marketing initiative. You will identify new opportunities to optimize conversion rates within each step of the funnel, bounce rates, click-through rates, traffic/user acquisition, and enhance the user journey in both the pre- and post-sign-up experience. One key responsibility is to work closely with the Creative teams to improve our copy and ultimately improve engagement.
By evaluating market data, gathering the best ideas from the Marketing teams, and understanding the capabilities that exist within Toptal, you will develop and implement the best growth strategies, creative ideas, and tactics possible that will drive the greatest impact relative to the metrics you own. You will evaluate product improvements and examine other areas that could help drive stronger performance relative to those metrics. You are expected to be exceptionally analytical and creative in managing all growth strategies and tactics.
Major areas that you will oversee include growth hacking, viral mechanics, CTR/CRO optimizations, A/B testing, creative testing (across all channels - paid and organic) including sales collateral, social media posts, and copy testing for websites and ads, and SEO/SEM. You are expected to be an expert in these areas, particularly in writing engaging content and copy to drive user attention and amplify the message.
This is a remote position. Applicants must be authorized to work in the US at the time of hire. Resumes and communication must be submitted in English.
Responsibilities:
The following information is intended to describe the general nature and level of work being performed. It is not intended to be an exhaustive list of all duties, responsibilities, or required skills.
Qualifications and Job Requirements:
Essential Job Functions
US FLSA Classification: Full-Time/Exempt
The US-based salary range for this full-time position is $100,000- $135,000 per year. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Applications are accepted on an ongoing basis. Please note that the US-based salary range does not include the value of Toptal’s benefit offerings. In the US, Toptal’s benefit offerings include participation in a 401(k) retirement plan; medical, dental, and vision health insurance plans; basic life insurance coverage and short-term and long-term disability coverage; access to flexible spending, dependent care, and health savings accounts; access to telehealth virtual doctors; an employee assistance program; and flexible paid time off.
Full Time
IT Outsourcing & Consulting
$106k-136k (estimate)
06/21/2024
07/19/2024
toptal.com
WILMINGTON, DE
3,000 - 7,500
2010
TASO DUVAL
$50M - $200M
IT Outsourcing & Consulting