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Social Media Specialist
$81k-104k (estimate)
Full Time 2 Weeks Ago
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TopView Sightseeing is Hiring a Social Media Specialist Near New York, NY

Powered by in-house technology, TopView Global creates one-of-a-kind experiences by land and sea for tourists and locals around the world, and builds top notch software solutions that simplify adventure seeking and experience management. We currently operate in NYC, Philadelphia, Washington, DC, Atlanta, and London; and are looking to expand to Boston, Miami, Paris, Rome, Barcelona, Dubai, Istanbul and many others in the next few years.

We have experienced rapid vertical and horizontal expansion over the past decade. To further the growth, we are looking for highly ambitious professionals to join our company.

We are looking for a passionate Social Media Specialist with an interest in learning PR to join the team. You will play a crucial role in enhancing our brand awareness, reputation, and driving revenue success through creative marketing initiatives. 

At TopView, we are result-driven. Ambitious, agile, and competitive, we thrive in a fast paced environment by utilizing automation and prioritizing efficiency. If you are ready to build something big - this is the right place for you! 

Note: This is a full-time, on-site position at our corporate office: 11 E 44th St, 6th Fl, New York, NY 10017.

Responsibilities:

  • Assist in implementing social media and PR strategies to increase brand visibility, drive engagement and conversion.
  • Support the execution of a social media calendar for our brands, including Tea Around Town, TopView, Event Cruises NYC, and more.
  • Analyze social media metrics and insights to optimize content performance and recommend strategic adjustments.
  • Assist in managing a robust influencer program to bring awareness, build a community, and drive conversion and revenue.
  • Assist with building and maintaining relationships with journalists and bloggers to secure media coverage.
  • Coordinate influencer, PR, pop up, and other marketing events.
  • Maintain a positive brand presence on social media and drive engagement.
  • Partner with our full function in-house content production team to generate top notch content.
  • Partner with product and other marketing teams on integrated marketing campaigns.
  • Report and analyze performance of social media channels.

Requirements:

  • 1-2 years of experience in social media and influencer marketing in a professional setting, in house experience highly preferred
  • Strong writing skills 
  • Experience in public relations is a plus
  • Proven track record of driving revenue and ROI through social media and PR
  • Strong analytical skills. Ability to analyze and process data to find insight, identify opportunities and track results. 
  • Excellent cross-functional communication and collaboration skills
  • Strong business acumen and revenue orientation
  • Self-starter who is comfortable working in a fast-paced entrepreneurial environment
  • Highly organized and detailed-oriented, with superior quality standards
  • Must be able to work out of our NYC office full-time - not a hybrid or remote role

TopView Offers Comprehensive Benefits Including:

  • Performance bonus
  • Paid time off
  • Health insurance (medical, dental, vision)
  • Pre-tax commuter benefit
  • More

Compensation:

Base salary $58k- $63k

Job Summary

JOB TYPE

Full Time

SALARY

$81k-104k (estimate)

POST DATE

08/23/2024

EXPIRATION DATE

11/12/2024

WEBSITE

topviewnyc.com

HEADQUARTERS

NEW YORK, NY

SIZE

200 - 500

FOUNDED

2011

CEO

ASEN KOSTADINOV

REVENUE

$10M - $50M

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About TopView Sightseeing

TopView Sightseeing is a New York-based double decker bus company offering a variety of sightseeing tours by bus, bike, and boat. Our growing team of native local experts serve over 1500 customers daily, and visitors to the Big Apple can experience New York City with unforgettable views. As we are building our new brand, we are growing tremendously and striving to enhance the customer experience across our network of brands including Bike Rental Central Park and Water Tours New York.

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The job skills required for Social Media Specialist include Insight, Public Relations, Collaboration, Brand Awareness, etc. Having related job skills and expertise will give you an advantage when applying to be a Social Media Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Social Media Specialist. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Social Media Specialist positions, which can be used as a reference in future career path planning. As a Social Media Specialist, it can be promoted into senior positions as a Social Media Analyst, Sr. that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Social Media Specialist. You can explore the career advancement for a Social Media Specialist below and select your interested title to get hiring information.

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If you are interested in becoming a Social Media Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Social Media Specialist for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Social Media Specialist job description and responsibilities

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They are the ones who create and publish content, build followings, manage online communities, and cultivate a social media presence.

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They write social copy, communicate with the public through comments, and always keep an eye on what’s trending.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Social Media Specialist jobs

Most companies have social media specialists for one of a few reasons.

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Apply to Relevant Social Media Jobs.

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Earn a degree or gain relevant work experience as a Social Media Specialist.

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Learn how to use social media and general marketing analytics.

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Stay Flexible and Aware of Social Media Trends.

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Step 3: View the best colleges and universities for Social Media Specialist.

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