25 Social Media Specialist Jobs in Irvine, CA
TRI Pointe Homes is Hiring a Social Media Specialist Near Irvine, CA
Position Highlights
- Curates and executes on the centralized strategy to attract and engage home shoppers and existing homeowners, enhancing Tri Pointe Homes brand positioning.
- Oversees and manages the content calendar, campaigns, and activities on platforms like Facebook, Twitter, Instagram, Yelp, Pinterest, YouTube, Google My Business, etc.
- Conceptualizes, adapts, and manages a variety of social media content, leveraging templates and collaborating with external resources as necessary. This includes formulating ad copy, selecting imagery, and curating visual graphics and posts suitable for specific platform audiences in alignment with community marketing teams and companywide initiatives.
- Creates relationships with division marketing teams for alignment and success of social media efforts through planning and execution.
- In partnership with marketing leadership and external resources, provides tools, processes, and training for all organic social media efforts.
- Collaborates with division leadership teams to respond timely to customer comments across all social media channels.
- Collaborates with corporate team and external resources for broader brand awareness content creation and execution.
- Analyzes and reports monthly to maximize results; translates qualitative data into recommendations for optimizing social media efforts.
- Reports real-time social media management to teams and develops messaging to address concerns and questions.
- Strategizes with marketing leadership on integrated communications in Tri Pointe Homes brand voice across platforms.
- Evolves the Tri Pointe Homes brand voice to promote engagement and drive demand for user-generated content.
- Identifies threats and opportunities in user content across platforms and engages with followers.
- Develops and expands the community of followers across social media channels.
- Stays updated on emerging social media trends, best practices, and effective benchmarks for measuring social media impact.
- Develops and evolves influencer marketing and strategic relationships with external platforms and customers.
- Bachelor’s degree in marketing, graphic design, communications, or journalism.
- 4 – 6 years B2C social media experience.
- Displays in-depth knowledge and understanding of social media platforms, their respective audience, and how to effectively utilize them for branding and marketing.
- Familiarity with metadata, SEO, file naming, and other technical tools for content archiving.
- Experience with social listening & publishing tools such as Sprout Social, Sprinklr, Hootsuite, etc.
- Demonstrates creativity and a documented history of immersion in social media along with experience in creating, sourcing and managing content development and publishing.
- Exhibits ability to seamlessly transition between the creative and analytical aspects of marketing, with evidence of analytically sound decision-making.
- Demonstrates the capacity to effectively communicate concepts and ideas in both written and video formats.
- Excellent writing and proof-reading skills, emphasizing attention to detail, grammar, punctuation, and brand voice consistency.
- Proven expertise in providing outstanding social customer service techniques.
- Skilled in identifying potential negative or crisis situations and employing conflict resolution principles to defuse and manage such situations.
- Base Salary: The expected base salary range for this position is between $81,400-105,600 per year, depending on experience and skillset. Base Salary is paid bi-weekly, every other Friday.
- Bonus: This position is eligible for an annual performance-based cash bonus. Bonuses are earned, calculated and paid in accordance with the terms and conditions of the Company’s applicable incentive plan document.
- Benefits: In addition to competitive medical, dental and vision coverage, Tri Pointe Homes provides comprehensive benefits to eligible team members and their dependents, including: Health Savings Account (HSA), full and limited healthcare Flexible Spending Account (FSA), and dependent care FSA options; generous paid time off policies, like vacation, holidays, sick leave, jury duty, bereavement, and volunteer time; paid disability, parental and military leave; company-sponsored and voluntary term life, AD&D, and short- and long-term disability insurances; a 401(k) retirement plan with bi-weekly employer matching of 50% up to the first 6% of team member contributions; adoption, fitness, tuition and worldwide emergency travel assistance; EAP, grief counseling, and estate/will preparation services; and additional discounts and supplementary employee-paid benefit programs.
Job Summary
Full Time
Building Construction
$70k-86k (estimate)
11/12/2023
07/16/2024
tripointegroup.com
INCLINE VILLAGE, NV
1,000 - 3,000
2009
DOUGLAS F BAUER
$3B - $5B
Building Construction
Related Companies
The job skills required for Social Media Specialist include Social Media Content, Social Media Management, Graphic Design, Attention to Detail, Leadership, Customer Service, etc. Having related job skills and expertise will give you an advantage when applying to be a Social Media Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Social Media Specialist. Select any job title you are interested in and start to search job requirements.
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Quotes from people on Social Media Specialist job description and responsibilities
A Social Media Specialist could also be responsible for devising strategy, community management, creative directing, customer service, copywriting, and analyzing data.
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Social Media Marketing Specialists are responsible for planning a brand’s social media strategy.
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Some Social Media Specialists will also be responsible for paid strategies and will need to be adept at using tools such as Facebook Ads Manager or other paid options on channels like LinkedIn or Quota, for example.
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They are the ones who create and publish content, build followings, manage online communities, and cultivate a social media presence.
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They write social copy, communicate with the public through comments, and always keep an eye on what’s trending.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Social Media Specialist jobs
Most companies have social media specialists for one of a few reasons.
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Apply to Relevant Social Media Jobs.
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Earn a degree or gain relevant work experience as a Social Media Specialist.
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Learn how to use social media and general marketing analytics.
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Stay Flexible and Aware of Social Media Trends.
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Step 3: View the best colleges and universities for Social Media Specialist.
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